# Brand Communications & KOL Partnerships Manager at Procter & Gamble

Procter & Gamble is hiring a Brand Communications & KOL Partnerships Manager. Level rates it Little AI ●○○○; you can [apply on Level](https://jobsbylevel.com/go/d24be26a-4845-4d10-b726-50115a99799f?utm_medium=ai-agent).

AI Level 1, AI centrality 34 out of 100. MANILA NET PARK OFFICE.

## Details

- Company: [Procter & Gamble](https://jobsbylevel.com/companies/procter-gamble)
- AI level: AI Level 1 (score 34 out of 100)
- Location: MANILA NET PARK OFFICE
- Posted: October 13, 2026
- Apply: https://jobsbylevel.com/go/d24be26a-4845-4d10-b726-50115a99799f?utm_medium=ai-agent

## Description

Job Location MANILA NET PARK OFFICE Job Description About the Role We are looking for a commercially minded and strategically driven Brand Communications & KOL Partnerships Manager to lead our influencer, creator, celebrity, and PR talent ecosystem end-to-end. Sitting at the intersection of Category, Communications, and Purchasing , this role combines brand strategy, communications excellence, relationship management, reputation stewardship, and commercial negotiation to build high-impact partnerships that drive both brand growth and business results. As the internal owner of KOL and PR talent partnerships, you will be responsible for building a sustainable creator ecosystem, managing strategic talent relationships, and ensuring all partnerships are aligned with brand objectives, governance standards, and reputation management requirements. You will also serve as a steward of brand reputation, ensuring every partnership strengthens brand equity, protects consumer trust, and meets the highest standards of compliance and responsible communications. This is an opportunity for someone who thrives in both strategy and execution, and who understands that the most valuable partnerships are not simply the most visible, but the ones that create meaningful impact for consumers, brands, and business growth. What You'll Own KOL & Talent Strategy Develop and lead KOL, influencer, and talent strategies that support brand, communication, and business objectives. Identify, source, and cultivate relationships with relevant KOLs, creators, celebrities, agencies, and talent managers. Build and maintain a diverse and future-ready creator ecosystem aligned with brand growth ambitions. Stay ahead of emerging trends, talent movements, audience behaviors, and market dynamics within the influencer landscape. End-to-End KOL Partnership Management Own the complete KOL partnership lifecycle: Identification → Evaluation → Outreach → Negotiation → Contracting → Briefing → Execution → Measurement → Optimization Lead talent selection and partnership development from concept through execution. Build long-term strategic relationships with key talent partners and agencies. Ensure every partnership delivers against communication objectives, commercial expectations, and brand standards. Establish scalable ways of working and governance processes across the KOL ecosystem. Brand Reputation & Communications Stewardship Own brand reputation and brand safety across all influencer, creator, and talent partnerships. Evaluate and approve partnerships based on brand fit, audience quality, values alignment, and reputational risk. Ensure all KOL activities comply with brand guidelines, governance requirements, industry regulations, and responsible communication practices. Partner closely with Communications and Corporate Affairs teams to maintain alignment with reputation and stakeholder priorities. Lead risk monitoring, issue management, and cross-functional escalation processes to protect consumer trust and brand equity. Commercial & Negotiation Leadership Lead negotiations with talent, agencies, and representatives, balancing relationship management with strong commercial discipline. Partner closely with Purchasing to secure competitive commercial terms and drive investment efficiency. Negotiate talent fees, deliverables, exclusivity requirements, content rights, usage rights, amplification opportunities, and partnership structures. Challenge proposals constructively to maximize value while maintaining strong and sustainable relationships. Drive governance, transparency, and accountability across all talent investments. Cross-Functional Leadership Partner closely with Category teams to translate business priorities into talent and creator strategies. Collaborate with Communications teams to maximize earned, owned, and social-impact opportunities. Work with Purchasing teams to ensure commercial excellence, contracting compliance, and investment optimization. Act as the

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/brand-communications-kol-partnerships-manager-at-procter-gamble-3cf2e5

Source: https://jobsbylevel.com/jobs/brand-communications-kol-partnerships-manager-at-procter-gamble-3cf2e5

## Cite this page

Level. https://jobsbylevel.com/jobs/brand-communications-kol-partnerships-manager-at-procter-gamble-3cf2e5.

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