# Channel Marketing Manager SME  at Shawbrook

Shawbrook is hiring a Channel Marketing Manager SME  in London, United Kingdom. Level rates it Little AI ●○○○; you can [apply on Shawbrook](https://jobsbylevel.com/go/1e8bf7e1-2907-410c-b4f7-97bd86984e36?utm_medium=ai-agent).

AI Level 1, AI centrality 24 out of 100. London, England, United Kingdom.

## Details

- Company: [Shawbrook](https://jobsbylevel.com/companies/shawbrook)
- AI level: AI Level 1 (score 24 out of 100)
- Location: London, England, United Kingdom
- Posted: November 6, 2026
- Apply: https://jobsbylevel.com/go/1e8bf7e1-2907-410c-b4f7-97bd86984e36?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=channel-marketing-manager-sme-at-shawbrook-4481b6

## Description

Shawbrook's ambition is to be the best specialist lender for the real economy. We give more businesses, property investors and people the confidence to act and the funding to succeed. We pair investment in technology and data with the expertise and relationships of our people, so customers get expertise that feels personal, backed by a strong bank. SME is a large and varied market for Shawbrook. We serve small and medium sized businesses through four brands: Shawbrook, ThinCats, JBR and Playter. Each has its own customers and its own voice, and many customers reach us through brokers, dealers and other intermediaries. Our people are what set us apart. They are close to each market, so they understand what our customers, and the people who work with them, really need. In SME marketing, that means knowing each brand and its audiences, and turning that knowledge into marketing that feels personal. Join Shawbrook because you: Want to help us strengthen our expertise and to deliver stand-out work that leverages the best in technology and data. Want to build a bank for the future that delivers incredible experiences and outcomes for customers who are on a mission of their own. Want to continue to grow professionally. We encourage you to grow and be the best version of yourself. Care about sustainability? We want to have a positive impact on our people, environment and society. Bring passion and enjoyment to your work and to help us enrich our culture of being always creative, personal and practical. The Channel Marketing Manager, SME helps deliver Shawbrook's marketing plans across our SME brands (Shawbrook, ThinCats, JBR and Playter) and key propositions. Working closely with the Head of Marketing, SME and broader Marketing team, along with wider stakeholders across the business, the role focuses on turning strategy into effective, well-executed marketing activity that drives clear commercial outcomes. Many of our SME customers come to us through brokers, dealers and other intermediaries. The role has a particular focus on helping them understand our products and feel confident recommending us. It is a hands-on role that combines planning with delivery. You will plan and run campaigns and content, and shape events with our Events team, keeping everything on time, on brief and on budget A core expectation of the role is maintaining a strong understanding of the SME market. This includes gathering and applying insight into customer needs, intermediary behaviour, competitor activity and wider market trends, and using this insight to inform planning, optimisation and recommendations. Marketing at Shawbrook is built around specialist teams for PR, content, social and events. As Channel Marketing Manager, you are the link between those teams and the SME brands and teams. You own the SME channel plans for your SME brands and shape what we say and when. You agree priorities with each team and bring them in at the right time, so all the work pulls in the same direction. Key Responsibilities Marketing Planning & Delivery Own and manage the SME channel plans for your allocated SME brands and products. Turn agreed business goals into clear activity, with a way to measure whether it worked. Manage the day-to-day delivery of campaigns, content and digital activity, making sure they are delivered on time, on brief and to budget. Suggest priorities, timings and improvements to the Head of Marketing, SME. Plan Ownership & Orchestration Build and manage the channel plan for each of your SME brands, with clear targets and owners. Brief the PR, content, social and events teams, and agree timings and priorities with them. Spot gaps and overlaps across the plans and sort them out early. Keep plans up to date so everyone knows who is doing what. Intermediary & Channel Marketing Deliver marketing that helps brokers, dealers and other intermediaries promote and distribute Shawbrook Group's SME propositions. Develop intermediary-facing messaging, content

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/channel-marketing-manager-sme-at-shawbrook-4481b6

Source: https://jobsbylevel.com/jobs/channel-marketing-manager-sme-at-shawbrook-4481b6

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