# HCP Marketing Lead - Dermatology at UCB

UCB is hiring an HCP Marketing Lead - Dermatology in Atlanta, United States. It pays $148k-$195k a year and Level rates it Little AI ●○○○; you can [apply on UCB](https://jobsbylevel.com/go/c6b4c652-d00f-41bc-8a43-dc5371c96be5?utm_medium=ai-agent).

AI Level 1, AI centrality 38 out of 100. Atlanta, Georgia, United States.

## Details

- Company: [UCB](https://jobsbylevel.com/companies/ucb)
- AI level: AI Level 1 (score 38 out of 100)
- Location: Atlanta, Georgia, United States
- Salary: $148k-$195k
- Posted: October 27, 2026
- Apply: https://jobsbylevel.com/go/c6b4c652-d00f-41bc-8a43-dc5371c96be5?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=hcp-marketing-lead-dermatology-at-ucb-d1a1fc

## Description

Make your mark for patients HCP Marketing Lead – Dermatology About this role: The Marketing Lead will hold responsibility for developing and implementing comprehensive marketing executional plans to enhance brand awareness, drive customer engagement, and increase sales. This role requires a blend of strategic thinking, creativity, and analytical skills. The Marketing Lead will create and implement tactical plans for products in Hidradenitis Suppurativa (HS) within the Dermatology marketplace focusing on Dermatologists, Nurse Practitioners, Physician Assistants, and the total office that supports patients’ needs for biologic medications. This position will operate in a highly cross-functional environment and will partner closely with HCP Marketing, Sales Leadership, Medical Affairs, Learning & Development, Patient Marketing and Ecosystem partners. This position is a hybrid/remote role. What you’ll do: Serve as key contributor to the strategic brand planning & cross functional tactical plan development process including but not limited to evolving plans to align with market dynamics, providing insights, ensuring seamless execution of plans, providing input into media planning, evaluating personal and non-personal channels (channel strategy evaluation) to effectively reach HCP target, KPIs definitions. Partner in the development and continued evolution of the core value proposition for products in HS within the Dermatology marketplace, inclusive of clinical data, relevant services, and access considerations to drive clear ownership of the ideal patient. Proactively identify new opportunities and innovative approaches to enhance market share penetration within target markets. Provide input to, and utilize findings from, market research studies dedicated to understanding needs of healthcare providers, turning customer insights into actionable programs that have a beneficial impact on the growth of the business. Champion the clinical perspective in Dermatology; ensure promotional materials deliver consistent clinical messages. Partner closely with Dermatology Psoriasis team to ensure synergies and efficiencies in promotional messaging & executional efforts. Partner closely with the Dermatology Thought Leadership team to ensure all peer-to-peer efforts are consistent with brand strategy, positioning, and messaging and furthering our deep entrenchment and commitment to the dermatology community. Partner closely with the Training & Field Force Organizations to shape executional strategies/initiatives to help ensure successful pull through of marketing strategies. Navigate and partner within the UCB operational matrix to ensure strategic alignment and tactical efficiency across Global and US functional teams. Create and execute innovative new resources and key marketing activities to implement brand strategy and communicate the product value to healthcare professionals and patients. Develop and refine promotional resources (both personal and non-personal) and messaging to be used by the Dermatology Field Sales Team and across all surround sound efforts to amplify product share of voice, partnering with internal stakeholders (e.g. patient services, market access, external engagements, etc.). Manage materials, projects, and resources through the internal review committee process. Help manage brand agency partners to develop promotional materials, and champion materials through the review/approval process and ensuring all initiatives are on-strategy. Help manage the overall product budget for marketing efforts and collaborate with cross functional colleagues to ensure all efforts are always within budget guidance and on-strategy. Track activities, inventory, and spend to ensure project timelines and expenses are kept on scope and budget. Overnight travel (approximately 25-30%) required including weekends as needed. Interested? For this position you’ll need the following education, experience and skills: Minimum Qualifications: Bachelor’s

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/hcp-marketing-lead-dermatology-at-ucb-d1a1fc

Source: https://jobsbylevel.com/jobs/hcp-marketing-lead-dermatology-at-ucb-d1a1fc

## Cite this page

Level. https://jobsbylevel.com/jobs/hcp-marketing-lead-dermatology-at-ucb-d1a1fc.

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