# Manager – Social & Creator Manager at Nationwide

Nationwide is hiring a Manager – Social & Creator Manager in London, United Kingdom. Level rates it Little AI ●○○○; you can [apply on Nationwide](https://jobsbylevel.com/go/453f1b42-8a61-4db8-a56d-00efb7434609?utm_medium=ai-agent).

AI Level 1, AI centrality 37 out of 100. London, United Kingdom.

## Details

- Company: [Nationwide](https://jobsbylevel.com/companies/nationwide)
- AI level: AI Level 1 (score 37 out of 100)
- Location: London, United Kingdom
- Posted: October 20, 2026
- Apply: https://jobsbylevel.com/go/453f1b42-8a61-4db8-a56d-00efb7434609?utm_medium=ai-agent

## Description

As Social & Creator Manager, you'll lead the development and delivery of Nationwide's paid social and creator marketing activity, ensuring these channels play a critical role in building the brand and supporting business objectives. You'll be responsible for delivering best-in-class paid social and creator activity across platforms including Meta, TikTok, YouTube and emerging channels, ensuring investment, content and partnerships work together to maximise effectiveness and impact. This role combines strategic thinking, creativity and executional excellence. Working across Group Customer & Communications and the wider business, you'll collaborate with integrated communications, advertising, media, organic social, PR and content teams to create connected marketing that reaches audiences where they spend their time and attention. We're looking for someone who understands how social and creator marketing can unlock growth for modern brands. Someone who can identify opportunities, shape strategy and bring together creators, platforms, agencies and internal teams to deliver work that is distinctive, culturally relevant and commercially effective. You'll have deep expertise across paid social, creator partnerships and influencer marketing, with a strong understanding of how social channels contribute to wider integrated campaigns. You'll know how to create work that is native to platforms whilst remaining true to the wider brand strategy and objectives. At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected. For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon or London office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here . If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can. What you’ll be doing You’ll own paid social planning, activation and optimisation across key platforms, working closely with media and agency partners to maximise effectiveness and return on investment. You’ll also lead our creator and influencer strategy, identifying opportunities to build brand relevance, engagement and advocacy through partnerships and collaborations. You’ll ensure paid social and creator thinking is embedded in wider brand and integrated marketing activity from the outset. Partnering with internal teams and external agencies, you’ll develop social-first and creator-led campaigns that capture attention, encourage engagement and deliver measurable impact. Using audience insights, platform expertise and performance data, you’ll inform investment decisions, shape creative development and guide future activity. You’ll also champion innovation by identifying emerging opportunities across platforms, creators and content, helping Nationwide stay ahead of trends. About you You will have/be: Significant experience leading paid social and creator marketing for a major consumer brand Deep expertise across social platforms, creator partnerships, influencer marketing and social-first content development Strong understanding of audience behaviours, digital culture and emerging social trends Demonstrable experience integrating social and creator activity into broader marketing and communications programmes Excellent strategic planning, campaign leadership and stakeholder management skills. Strong creative judgement, with the confidence to shape and improve creative work Proven experience managing high-profile social, creator, media and agency partnerships Commercially astute, with extensive

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/manager-social-creator-manager-at-nationwide-be90b3

Source: https://jobsbylevel.com/jobs/manager-social-creator-manager-at-nationwide-be90b3

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