# Sales Representative and In-Store Merchandising at LEGO

LEGO is hiring a Sales Representative and In-Store Merchandising in Auckland, New Zealand. Level rates it Little AI ●○○○; you can [apply on LEGO](https://jobsbylevel.com/go/b461b648-6dea-4a18-8db3-2b85a1cb8e0e?utm_medium=ai-agent).

AI Level 1, AI centrality 38 out of 100. Auckland.

## Details

- Company: [LEGO](https://jobsbylevel.com/companies/lego)
- AI level: AI Level 1 (score 38 out of 100)
- Location: Auckland
- Posted: October 5, 2026
- Apply: https://jobsbylevel.com/go/b461b648-6dea-4a18-8db3-2b85a1cb8e0e?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=sales-representative-and-in-store-merchandising-at-lego-13657a

## Description

Job Description Are you energised by building strong customer relationships, identifying new business opportunities and driving sales growth while representing one of the world's most loved brands? This is a role where you can develop your commercial skills, own customer relationships, and make a visible impact on business performance while building a career within a global organization! No relocation assistance will be supported for this role. Core Responsibilities You will be responsible for managing a territory based in Auckland, driving sales growth through customer relationship management, business development and commercial execution while working collaboratively with the wider Field Sales, Account Management, Marketing and Operations teams to maximise consumer sales. Customer Management & Business Relationships (Approximately 60%) Collaborate with internal stakeholders across LEGO NZ to achieve territory and business objectives. Develop and maintain strong relationships with independent retailers, store managers and key contacts within major accounts. Conduct regular customer visits, business reviews and commercial discussions to drive sales growth. Sell-in product launches, promotional activities, seasonal opportunities and replenishment programs. Identify and develop new business opportunities aligned to LEGO NZ growth objectives. Influence customers through effective negotiation and relationship management to maximize LEGO visibility and sales. Support key account initiatives in partnership with Account Managers. Analyze customer performance and identify opportunities to improve sales and profitability. Coordinate customer visits, market reviews and business presentations. Deliver professional presentations, recommendations and sales proposals to customers and internal stakeholders. Merchandising & Brand Execution (Approximately 25%) Ensure nationally agreed retail, marketing and promotional activities are executed to LEGO standards. Support merchandising execution across assigned accounts to maintain strong brand presentation and shopper engagement. Partner with third-party merchandising agencies to ensure effective and consistent in-store execution. Conduct store audits and identify opportunities to improve product visibility and brand presence. Support new store openings, LEGO installations and key seasonal activations Provide feedback to internal teams and merchandising partners regarding execution quality and opportunities for improvement. Apply commercial merchandising principles to help ensure the right products are available and visible at the right time. Support retailer education and awareness of LEGO products, promotions and brand priorities. Business Planning & Insights (Approximately 15%) Demonstrate a strong level of business acumen through effective territory planning and execution. Develop and maintain customer growth plans aligned with LEGO NZ priorities. Utilise Aforza and other business tools to maintain accurate customer records, reporting and call planning. Prepare sales forecasts, business reviews and territory performance updates. Identify opportunities through analysis of sales data, customer trends and market insights. Present retailer, competitor and market information to key stakeholders across Sales, Marketing and Operations. Maintain a strong understanding of LEGO priorities, KPIs and go-to-market strategies. Culture Demonstrate an attitude and demeanor that contributes to the LEGO culture and brand Become a brand ambassador for the LEGO Group High degree of confidentiality around the LEGO brand and retailer relationships Understanding and appreciation around the LEGO consumer within the marketplace Play your part in our team succeeding As part of the LEGO NZ Sales team, you will play a key role in driving growth within your assigned territory through customer relationship management, business development and commercial execution. Working closely with customers, Account Managers,

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/sales-representative-and-in-store-merchandising-at-lego-13657a

Source: https://jobsbylevel.com/jobs/sales-representative-and-in-store-merchandising-at-lego-13657a

## Cite this page

Level. https://jobsbylevel.com/jobs/sales-representative-and-in-store-merchandising-at-lego-13657a.

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