# Senior Associate Marketing Automation Specialist | Retail Bank at Capital One

Capital One is hiring a Senior Associate Marketing Automation Specialist | Retail Bank. Level rates it Uses AI ●●○○; you can [apply on Capital One](https://jobsbylevel.com/go/21cc7e99-9ed6-4852-8168-e68a61762103?utm_medium=ai-agent).

AI Level 2, AI centrality 47 out of 100. McLean, VA.

## Details

- Company: [Capital One](https://jobsbylevel.com/companies/capital-one)
- AI level: AI Level 2 (score 47 out of 100)
- Location: McLean, VA
- Posted: November 13, 2026
- Apply: https://jobsbylevel.com/go/21cc7e99-9ed6-4852-8168-e68a61762103?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=senior-associate-marketing-automation-specialist-retail-bank-at-capital-one-cd106a

## Description

Senior Associate Marketing Automation Specialist | Retail Bank Capital One’s Retail Bank has risen up the banking league tables, capitalizing on industry-leading products and a unique National fintech brand with superior digital capabilities and distinctive cafes and branches. The Retail Bank Marketing team is a customer-backed, data-driven, digital-first Modern Marketing team empowered to unleash Capital One Bank’s growth potential. We are a diverse and talented group of Marketers, Strategists, Business Analysts, Marketing Technologists, Data Analysts, Data Scientists, Program Managers, Process Managers, Designers—all working together to create highly relevant and engaging marketing experiences. The Consumer Bank Marketing Technology group empowers marketers to reach their audiences in more meaningful, efficient and relevant ways than ever, with personalized, intelligent experiences across channels. We blend the art of innovative storytelling with the collective science of technology, data, digital experience, machine learning, measurement, experimentation, automation and marketing workflow management. Job Description The Consumer Bank Marketing Technology group is seeking a results-oriented and highly adaptable team player with experience in using Salesforce Marketing Cloud (SFMC) or similar marketing automation tools to join Capital One as a Sr. Associate. This role will be responsible for collaborating with Bank marketing and product teams to design, build, and launch campaigns that address the ever changing needs of the business while capitalizing on the full features and benefits of SFMC’s capabilities. With sound working knowledge of journey building and campaign execution, the position requires a dynamic and tech-savvy marketing communicator. This person will interface directly with multiple internal teams – from marketing strategists to software engineers and data analysts – translating business requirements into technical execution, building rigorous testing agendas, and ensuring that customer journeys meet the highest standards of quality and compliance. Key Responsibilities Partner with Marketing Strategy and Product leads to design, build, and optimize Salesforce Marketing Cloud (SFMC) multi-channel marketing campaigns and customer journeys (including email, display, direct mail, digital, SMS, and social channels) in a well-managed delivery process. Bring expertise in personalization rules, dynamic email content, and advanced segmentation logic to deliver highly customized campaign experiences. Perform comprehensive pre-deployment QA testing to ensure data accuracy, proper rendering, and error-free campaign execution prior to launch. Help define platform metrics and analyze system health, monitoring daily automations, data flows, and overall customer journey performance to maintain delivery integrity. Monitor and evaluate marketing campaign performance, translating audience analytics and campaign metrics into actionable recommendations for future journey iterations. Collaborate with engineering and MarTech partners to enable new platform integrations, test new capabilities, and drive open technical issues to closure. Gather campaign requirements and manage delivery following Scrum methodologies, documenting technical workflows and partnering with marketing end-users to ensure best practices are understood and leveraged as part of journey design. Competencies Effective communication, facilitation, presentation, and interpersonal skills Aptitude to manage projects, expand knowledge and learn new skills and technologies to fully support Marketing team Self-motivated, collaborative, responsive, organized, able to work independently. Ability to meet deadlines and handle multiple priorities Analytical problem solver who can clearly identify, analyze, and resolve issues as they arise Is “hands on” in the solution and is comfortable engaging in technical conversations with marketers and engineers Someone who loves to

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/senior-associate-marketing-automation-specialist-retail-bank-at-capital-one-cd106a

Source: https://jobsbylevel.com/jobs/senior-associate-marketing-automation-specialist-retail-bank-at-capital-one-cd106a

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