# Senior Business Manager, D2C Americas at Oura

Oura is hiring a Senior Business Manager, D2C Americas in San Francisco, United States. Level rates it Little AI ●○○○; you can [apply on Oura](https://jobsbylevel.com/go/c16a5553-991c-471d-a5a1-e3199cb8d434?utm_medium=ai-agent).

AI Level 1, AI centrality 28 out of 100. Hybrid - San Francisco, California.

## Details

- Company: [Oura](https://jobsbylevel.com/companies/oura)
- AI level: AI Level 1 (score 28 out of 100)
- Location: Hybrid - San Francisco, California
- Posted: November 4, 2026
- Apply: https://jobsbylevel.com/go/c16a5553-991c-471d-a5a1-e3199cb8d434?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=senior-business-manager-d2c-americas-at-oura-52aae2

## Description

Our mission at ŌURA is to empower every person to own their inner potential. Our award-winning products help our global community gain a deeper knowledge of their readiness, activity, and sleep quality by using their Oura Ring and its connected app. We've helped millions of people understand and improve their health by providing daily insights and practical steps to inspire healthy lifestyles. Empowering the world starts with living our values and empowering our team. As a quickly growing company focused on helping people live healthier and happier lives, we ensure that our team members have what they need to do their best work — both in and out of the office. We are looking for a Senior Business Manager to help drive the performance and growth of ŌURA's Direct-to-Consumer (D2C) business across the Americas. Reporting to the Senior Director of D2C Growth & Innovation, this role will establish the operating cadence and business performance frameworks needed to understand key growth drivers, identify opportunities, and inform business decisions. The ideal candidate brings strong business judgment, analytical fluency, and a deep understanding of e-commerce operations. You will work cross-functionally with Analytics, Finance, Marketing, and Commerce teams to connect business performance to priorities and turn growth opportunities into measurable results. This is a hybrid role out of our San Francisco office. What You Will Do: Establish the D2C business operating cadence: Build weekly, monthly, and quarterly business reviews, executive scorecards, consistent metrics, and scalable reporting frameworks to drive visibility and decision-making. Drive business performance insights: Connect hardware sales, traffic, conversion, product mix, and membership attach to understand key business drivers, explain performance against plan, and identify opportunities for growth. Identify funnel optimization opportunities: Partner with Analytics and Commerce Product to identify conversion opportunities across the D2C purchase journey, prioritize improvements, and track their impact on business performance. Evaluate growth effectiveness: Partner with Analytics and Finance to assess the business impact of promotions, discounts, and growth initiatives, including incrementality and potential cannibalization across channels and customer segments. Size growth opportunities: Develop business cases, forecasts, and scenarios to quantify growth opportunities, evaluate trade-offs, and inform prioritization and investment decisions in partnership with Finance. What you'll bring 8+ years of experience in business operations, business management, or e-commerce, ideally within a D2C consumer business. Strong understanding of e-commerce business drivers, including traffic, conversion, product mix, pricing, promotions, and customer purchasing behavior. Experience establishing business operating rhythms, performance reviews, and cross-functional planning processes. Strong analytical and quantitative skills, with the ability to interpret complex data, identify performance drivers, develop business cases, and translate insights into actionable recommendations. Strong Excel/Google Sheets skills and familiarity with analytics and BI platforms such as Amplitude, Tableau, or Databricks. Excellent business judgment, executive communication, and cross-functional collaboration skills, with the ability to bring structure and clarity to ambiguous business challenges. Highly proactive, intellectually curious, and comfortable building processes and operating frameworks from the ground up. Nice to have: Experience in high-growth consumer technology, wearables, or subscription businesses. Familiarity with conversion optimization, experimentation, and incrementality measurement. Experience evaluating pricing, promotions, and channel performance, including potential cannibalization. Benefits At ŌURA we care about you and your well-being. Everyone here at ŌURA has a ring of their own

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/senior-business-manager-d2c-americas-at-oura-52aae2

Source: https://jobsbylevel.com/jobs/senior-business-manager-d2c-americas-at-oura-52aae2

## Cite this page

Level. https://jobsbylevel.com/jobs/senior-business-manager-d2c-americas-at-oura-52aae2.

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