# Senior Director, Demand Generation Strategy at Cisco

Cisco is hiring a Senior Director, Demand Generation Strategy in San Jose, United States. It pays $285k-$391k a year and Level rates it Little AI ●○○○; you can [apply on Cisco](https://jobsbylevel.com/go/62b5eded-75a4-4bb9-9561-dbddab43f358?utm_medium=ai-agent).

AI Level 1, AI centrality 17 out of 100. San Jose, California, US.

## Details

- Company: [Cisco](https://jobsbylevel.com/companies/cisco)
- AI level: AI Level 1 (score 17 out of 100)
- Location: San Jose, California, US
- Salary: $285k-$391k
- Posted: October 28, 2026
- Apply: https://jobsbylevel.com/go/62b5eded-75a4-4bb9-9561-dbddab43f358?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=senior-director-demand-generation-strategy-at-cisco-e6da21

## Description

The application window is expected to close on: 11/10/2026 Meet The Team You will be joining the Cisco Security organization, focusing on the Duo product. This team operates at the heart of a high-growth, software-led business model. You will work cross-functionally with Sales, SDR, Product Marketing, and Content teams to drive demand generation, focusing on scaling our reach and impact within the SMB and lower-mid-market segments. Your Impact Strategy & Execution: Own the end-to-end strategy for high-volume B2B demand generation for Duo, focusing on SMB and lower-mid-market audiences. Funnel Optimization: Build and optimize the full funnel, managing the transition from acquisition through to sales-accepted opportunities and bookings. Sales Alignment: Partner closely with Sales and SDR leaders to refine lead routing, follow-up speed, and conversion quality, directly impacting acquisition economics. Portfolio Strategy: Set digital marketing strategy across the broader Cisco Security portfolio, ensuring that audiences, channels, and investments are aligned with core business priorities. Cross-Functional Collaboration: Coordinate with internal stakeholders—including Product Marketing and Content—to execute relevant, integrated programs across the customer journey. ABM Integration: Partner on digital ABM programs, utilizing account and buying-group insights to enhance targeting and measurement. Operational Excellence: Manage budgets and agency partners, directing investment toward initiatives that deliver efficient, measurable results. Leadership: Lead and coach a hands-on team, setting clear priorities while maintaining a focus on performance, experimentation, and execution. AI Integration: Apply practical AI to marketing workflows and measure the resulting improvements in effectiveness, efficiency, and business outcomes. Reporting: Communicate results, performance insights, and strategic recommendations to cross-functional partners and senior leadership. Minimum Qualifications 12+ years of experience owning high-volume B2B SaaS demand generation for SMB or lower-mid-market customers, using scalable digital acquisition and lifecycle programs. 5+ year track record of measurable marketing-generated pipeline or bookings, with clear personal accountability across the funnel. 5+ years of direct people-management experience leading at least 3–5 marketers, with a hands-on player-coach approach. 5+ years of experience partnering with Sales and SDR/inside-sales teams to improve lead quality, follow-up, conversion, and results. Preferred Qualifications Experience setting digital strategy across a multi-product portfolio and allocating significant budgets across channels and agencies. Experience coordinating digital ABM or account-based programs with sales and account teams. Strong commercial and analytical judgment, including ROI-based decisions, experimentation, and practical use of AI in marketing work. Experience in B2B SaaS, cybersecurity, or enterprise technology; security experience is helpful, but not required. Demonstrable examples of AI-enabled marketing workflows that improved effectiveness, efficiency, or business outcomes. Why Cisco? At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/senior-director-demand-generation-strategy-at-cisco-e6da21

Source: https://jobsbylevel.com/jobs/senior-director-demand-generation-strategy-at-cisco-e6da21

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