# Senior Director, HCP Marketing — Flu portfolio (Fluzone HD, Fluzone SD, Flublok) at Sanofi

Sanofi is hiring a Senior Director, HCP Marketing — Flu portfolio (Fluzone HD, Fluzone SD, Flublok). It pays $206k-$298k a year and Level rates it Little AI ●○○○; you can [apply on Level](https://jobsbylevel.com/go/a3b2669d-f932-4be3-987d-a01afcc0907c?utm_medium=ai-agent).

AI Level 1, AI centrality 31 out of 100. Morristown, NJ.

## Details

- Company: [Sanofi](https://jobsbylevel.com/companies/sanofi)
- AI level: AI Level 1 (score 31 out of 100)
- Location: Morristown, NJ
- Salary: $206k-$298k
- Posted: October 16, 2026
- Apply: https://jobsbylevel.com/go/a3b2669d-f932-4be3-987d-a01afcc0907c?utm_medium=ai-agent

## Description

Job title : Senior Director, HCP Marketing — Flu portfolio (Fluzone HD, Fluzone SD, Flublok) Location: Morristown, NJ About the role Lead U.S. HCP marketing for Sanofi flu vaccines portfolio Fluzone, Fluzone High-Dose, Flublok) positioning each product within the broader U.S. vaccines portfolio. This is not a single-product role: you will navigate a complex, competitive and evolving market, where portfolio positioning drives revenue. You will own sales-force engagement, end-to-end NPP and omnichannel performance, precision-targeted customer engagement, and health-system/account activation translating strategy into adoption, standardization, and sustained utilization. You will manage a team of marketers, ranging from Associate Director to Product Manager, orchestrate agencies/third parties, and serve as a central leader across workstreams. Reports to the U.S. Head of Flu franchise. Join the team protecting half a billion lives every year with next-gen science, mRNA innovation, and AI driven breakthroughs. In Vaccines, you’ll help advance prevention on a global scale - and shape the future of immunization. About Sanofi We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives. Main Responsibilities Sales force execution: Primary liaison to four distinct sales teams, set field engagement model, content sequencing, field/NPP orchestration, and KPIs; deliver field‑ready tools and trainings; drive account-level activation across two distinct moments, pre-book execution and in-season activation, each with its own call to action and tactics (e.g., EHR/health-maintenance prompts during flu season) Own NPP & omnichannel: Lead media planning, channel mix, creative, measurement, optimization, and precision engagement strategies; build full‑funnel KPIs; run weekly performance governance; reallocate spend dynamically by region/segment; deploy precision marketing approaches to maximize reach and engagement across customer segments beyond available field capacity. Brand & content leadership: Convert insights (ATU, VCR drop-off, EHR signals, field intel) into clear value propositions, personalized customer journeys, and disciplined messaging across pediatric and adult practices/health systems. Lead market research initiatives, informed by but separate from these insights Agency/partner leadership: Manage a multi-agency ecosystem (no single agency of record) spanning creative, media, martech, analytics and data partners; direct each with tight briefs/SOWs/SLAs and understand how they intersect with strategy and tactics across all four sales teams. Ensure on-time, on-budget delivery and measurable ROI. Cross‑functional & global: Align Sales, Market Access, Medical/HEOR, Analytics, Supply, Training, Communications, Legal, Regulatory and Compliance; serve as U.S. point person with Global Marketing; integrate latest evidence into compliant storytelling. People leadership: Lead and develop a high-performing team with a range of levels and skill sets; raise talent density; set clear OKRs; foster a culture of accountability, inclusion, and P&L ownership. Performance & governance: Own targets, dashboards, and leadership presentations and readouts; manage advertising and promotion /NPP budgets; ensure RC/MLR readiness and full compliance. Accountable for meeting or exceeding brand and financial targets by fiscal and seasonal year-end, using analytics to identify leakage and deploying rapid corrective HCP interventions; partner with Sales/Medical/Value for maternal defense and infant immunization standardization. Dynamic OPEX allocation - geo‑segmented prioritization; shift to lower‑funnel levers (EHR, workflow, point of care); tie spend to

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/senior-director-hcp-marketing-flu-portfolio-fluzone-hd-fluzone-sd-flublok-at-sanofi-7f5974

Source: https://jobsbylevel.com/jobs/senior-director-hcp-marketing-flu-portfolio-fluzone-hd-fluzone-sd-flublok-at-sanofi-7f5974

## Cite this page

Level. https://jobsbylevel.com/jobs/senior-director-hcp-marketing-flu-portfolio-fluzone-hd-fluzone-sd-flublok-at-sanofi-7f5974.

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