# Senior Manager - Integrated Communications and Advertising at Nationwide

Nationwide is hiring a Senior Manager - Integrated Communications and Advertising in London, United Kingdom. Level rates it Little AI ●○○○; you can [apply on Nationwide](https://jobsbylevel.com/go/1c401380-2fc5-4add-8016-e1593e1635d7?utm_medium=ai-agent).

AI Level 1, AI centrality 34 out of 100. London, United Kingdom.

## Details

- Company: [Nationwide](https://jobsbylevel.com/companies/nationwide)
- AI level: AI Level 1 (score 34 out of 100)
- Location: London, United Kingdom
- Posted: October 20, 2026
- Apply: https://jobsbylevel.com/go/1c401380-2fc5-4add-8016-e1593e1635d7?utm_medium=ai-agent

## Description

As Senior Manager - Integrated Communications & Advertising, you'll lead the development and delivery of fully integrated marketing programmes across paid, owned and earned channels, translating strategy into standout work that builds our brand, drives measurable business results and strengthens customer consideration. You'll be responsible for Nationwide's paid communications ecosystem, spanning TV, radio, out-of-home, digital, paid social, creator and influencer partnerships, ensuring channels work together to maximise effectiveness, reach and impact. This is a broad and influential marketing leadership role that combines strategic thinking, creativity and executional excellence. Working across Group Customer & Communications, and the wider business, you'll bring together specialist teams and agency partners to deliver integrated marketing that connects with audiences wherever they experience Nationwide. We're looking for someone who understands how modern marketing works. Someone who can translate strategic priorities into compelling marketing programmes, bringing together advertising, paid media, social & creator, PR activation and content to deliver work that is culturally relevant, commercially effective and distinctive. You'll have a deep understanding of paid social and creator marketing, knowing how to develop ideas that work natively across channels while maintaining a consistent and cohesive brand experience. You'll be confident connecting paid, owned and earned activity to ensure marketing works harder together, creating greater engagement, advocacy and talkability. Alongside marketing leadership, you'll lead and develop a team of exceptional marketers, creating a culture of ambition, collaboration, innovation and continuous improvement. At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected. For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at our London office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here . If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can. What you’ll be doing You'll lead the development and delivery of integrated marketing campaigns across paid, owned and earned channels, turning strategic priorities into impactful activity that strengthens the Nationwide brand and delivers business results. Taking ownership of Nationwide's advertising and paid communications agenda, you'll oversee campaign development and execution across TV, radio, out-of-home, digital, paid social, creator and influencer channels. Working closely with internal teams, agency partners and specialist disciplines, you'll bring together diverse expertise to create aligned, customer-focused marketing that delivers a seamless experience across every touchpoint. You'll ensure ideas are executed brilliantly, creating connected brand experiences that maximise impact, effectiveness and value. You'll lead major brand campaigns, activations and key moments, delivering high-quality work that captures attention, generates conversation and enhances Nationwide's reputation and relevance. Alongside this, you'll manage significant marketing investment, ensuring budgets are optimised and activity delivers strong commercial outcomes and return on investment. Using insight, data and performance measurement, you'll champion marketing effectiveness and continually identify opportunities to improve campaign performance and results. You'll also lead, coach and develop a high-performing team, fostering

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/senior-manager-integrated-communications-and-advertising-at-nationwide-fcd9fb

Source: https://jobsbylevel.com/jobs/senior-manager-integrated-communications-and-advertising-at-nationwide-fcd9fb

## Cite this page

Level. https://jobsbylevel.com/jobs/senior-manager-integrated-communications-and-advertising-at-nationwide-fcd9fb.

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