# Senior Social Media Manager, Seller External Relations at Amazon

Amazon is hiring a Senior Social Media Manager, Seller External Relations in San Diego, United States. It pays $141k-$191k a year and Level rates it Little AI ●○○○; you can [apply on Amazon](https://jobsbylevel.com/go/fa521bc9-d893-4079-9af6-258c3c785781?utm_medium=ai-agent).

AI Level 1, AI centrality 23 out of 100. US, CA, San Diego.

## Details

- Company: [Amazon](https://jobsbylevel.com/companies/amazon)
- AI level: AI Level 1 (score 23 out of 100)
- Location: US, CA, San Diego
- Salary: $141k-$191k
- Posted: November 9, 2026
- Apply: https://jobsbylevel.com/go/fa521bc9-d893-4079-9af6-258c3c785781?utm_medium=ai-agent
- Free CV review for this job: https://jobsbylevel.com/cv-review?job=senior-social-media-manager-seller-external-relations-at-amazon-4db547

## Description

We are seeking a Sr. Social Media Manager to lead platform-native storytelling and drive audience growth and engagement across YouTube, TikTok, Meta, Reddit, and emerging platforms. In this role, you'll architect SER's vision for high-impact social experiences that build sustainable audiences, drive channel discovery, fuel authentic engagement, and directly support Amazon's perception work. This is a strategic role operating at the intersection of content strategy, creator ecosystems, audience psychology, and business impact. You'll own the social strategy that amplifies SER's core programs, working across internal teams, external creators, agencies, and platforms to maximize reach and perception lift among sellers and the audiences who shape public opinion about Amazon's impact on small business. ABOUT YOU You are a digital creative strategist obsessed with audience behavior, creator ecosystems, and platform mechanics. You bring a proven track record of growing audiences and engagement on social video platforms, with deep expertise in YouTube, TikTok, and Meta algorithm optimization. You are not just a content creator, you are a builder who understands how to architect sustainable growth through strategic positioning, format innovation, and cross-platform amplification. You are comfortable leading ambiguity and building consensus across multiple stakeholders. You navigate the tension between creative vision and business objectives with confidence. You understand that great social strategy isn't about vanity metrics—it's about the data behind what actually moves audiences: retention, identity alignment, actionable value, and authentic connection. You bring an innate understanding of: ● Platform-native storytelling: How different platforms reward different formats, cadences, and narrative approaches ● Creator psychology: What motivates creators to cross-promote, what formats drive engagement vs. what drives consumption ● Virality mechanics: Not just what goes viral, but how to engineer sustainable growth through repeatable formats and audience building ● Perception lift: How social content drives measurable business outcomes (brand lift studies, CTR benchmarks, engagement that converts) ● Cross-platform strategy: How to architect content that lives differently on YouTube (long-form discovery), TikTok (format experimentation), Meta (amplification), and emerging platforms. ● You have led or significantly influenced creator campaigns, influencer partnerships, or social initiatives that delivered measurable results. You're comfortable navigating Amazon's scale, complexity, and stakeholder landscape while maintaining creative velocity. You understand how to work with agencies, talent, and internal teams without losing editorial vision. Key job responsibilities STRATEGY & VISION ● Develop and own SER's comprehensive social strategy with a clear mandate: grow new audiences, deliver standout engagement, and drive perception lift among audiences on YouTube, TikTok, Meta, Reddit, and emerging platforms. ● Define what SER's "voice" is across platforms—ensuring content feel cohesive while respecting platform-native norms and audience expectations. ● Map editorial calendars across multiple channels and initiatives, balancing evergreen programming (serialized shows, recurring formats) with timely, culturally relevant content drops that capture attention and perform on algorithms. ● Build a repeatable content framework that reduces friction and maintains consistency—templates for copy, shorts, thumbnail design, title framing, CTAs, and posting cadences that work across platforms without feeling formulaic. PERFORMANCE & ANALYTICS ● Establish and monitor KPIs aligned to business objectives: subscriber growth, watch time, view duration, CTR, engagement rate, retention curves, and perception lift where applicable. Define benchmarks and weekly/monthly reporting cadence. ● Analyze performance and platform trends deeply and frequently to optimize

The description is cut here. Read the full offer: https://jobsbylevel.com/jobs/senior-social-media-manager-seller-external-relations-at-amazon-4db547

Source: https://jobsbylevel.com/jobs/senior-social-media-manager-seller-external-relations-at-amazon-4db547

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