Head of Demand Generation

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Head of Demand Generation based in United States.

This senior marketing leadership role is responsible for building and scaling a data-driven demand generation engine that directly contributes to pipeline and revenue growth.
You will own the full-funnel demand strategy across account-based marketing, digital channels, events, webinars, partner marketing, and inbound programs.
The role combines strategic leadership with hands-on execution, giving you ownership of both the demand generation roadmap and the performance of individual campaigns.
You will lead and develop a team of specialist marketers while working closely with Sales, Product Marketing, Content, Partnerships, Customer Success, and Revenue Operations.
Strong analytical thinking will be essential as you evaluate channel performance, attribution, pipeline velocity, customer acquisition costs, and return on marketing investment.
You will also build scalable systems, processes, and experimentation frameworks that continuously improve conversion and marketing efficiency.
This is an opportunity to shape a high-impact demand function within an innovative technology environment while having direct visibility with senior executives and the board.