Analytics Consultant, Analytics & Insights, Amazon Ads

AI in this role

Amazon Ads is the digital advertising arm of Amazon and one of our fastest growing businesses. We operate at the intersection of commerce, entertainment and advertising. Amazon Ads offers unique advertising products, enterprise ad tech and a rich array of unique creative, format and measurement solutions. We believe that advertising, when done well, can connect the right brands with the right consumers while delivering holistic value.

This is an individual contributor role and is a key member of the analytics and insights team within the locale. You will work extensively with ad sales, product and retail teams to help advertisers optimize and grow their investments on Amazon. This is not a backend role. You will actively participate in customer meetings, as the subject matter expert on insights & measurement, and leverage Amazon’s rich array of insights and measurement solutions to deliver media strategies.

Key job responsibilities
Establish and advance relationships with senior marketing decision makers (e.g. senior director, c-level) by positioning yourself as go-to expert in at least one advanced analytical area of advertising.

Leverage Amazon's proprietary data, third-party research, and ad measurement solutions to generate actionable insights

Develop expertise in Amazon’s proprietary metrics, working to constantly evolve how we analyze and communicate data-driven insights to our advertisers

Advocate for data-driven decision-making and guide advertisers to implement recommended solutions

Write internal documents with strategic recommendations that influence the direction of our products or working mechanism with internal stakeholders

Actively scale your analyses to other categories or locales through AI native solutions

A day in the life
No two days at Amazon are the same. You will have the flexibility to work with your stakeholders and define a book of business that will maximize your impact on the customers. At any given day, you might find yourself running an intricate analysis to influence a key advertiser decision, presenting at a sales-led event or trying to influence our product/engineering team to pilot a new measurement solution.

About the team
The Analytics & Insights Team (A&I) sits within Amazon Ads. We’re a sales enablement group, responsible for developing actionable and innovative insights, which will help our sales team prove the value of Amazon Ads to our advertisers and partners.

Basic qualifications

- Bachelor's degree in business administration, finance, economics, computer science, data science, engineering, or other related field
- Experience in advanced SQL & ability to write complex queries from scratch from multiple tables
- Experience in customer segmentation, customer behavior analysis, data science modeling using Python
- Experience in advertising measurement methodologies, including incrementality, marketing mix modeling, and media attribution
- Experience in a customer facing role, translating technical aspects of analysis and metrics into actionable insights for the advertiser and both technical and non-technical stakeholders
- Experience leveraging GenAI responsibly to innovate on a solution or improve efficiency of existing workflows

Preferred qualifications

- Experience working with senior advertiser or agency stakeholders
- Master’s degree in marketing, advertising, business, economics or statistics

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

How we rate this

Analytics Consultant, Analytics & Insights, Amazon Ads at Amazon rates 27 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.