BM/SBM（CVRM）-Retail-上海

Typical Accountabilities:
• Designs, implements and evaluates marketing activities of assigned brand, which may include distribution channel solutions.

• Reviews marketing programs and implements program changes.

• Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.

• Liaises with internal departments and external agencies to ensure full communication and success of marketing plans

• Contributes to creativity of product packaging, presentation and promotional activities


Typical People Management Responsibility (direct / indirect reports):
• Approximate number of people managed in total (all levels) -


What is the global remit? (how many countries will the role operate in?):


Education, Qualifications, Skills and Experience:
• Essential: Bachelor’s Degree; Experience managing complex projects
• Desirable: MBA in relevant field; Experience in Consumer and/or Managed Markets promotions and/or strategy role; Experience in Insight/Market Research; Sales and/or Sales Leadership experience; Experience in Emerging or DFL role; Understanding of the development and commercialization of pharmaceutical products in the US; Understanding of the US Healthcare environment

Key Relationship to reach solutions:
• Internal (to AZ or team):
• External (to AZ):

Date Posted

Closing Date

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.