Research Manager
Nationwide is hiring a Research Manager in London, United Kingdom. Level rates it ; you can apply on Level.
AI in this role
Research Manager needed to oversee brand trackers and deliver qualitative and quantitative insights.
As a Research & Insights Manager, you’ll help Nationwide understand how our brand and communications are performing, where we can have the greatest impact for customers and members, and how insight can shape future decisions. We’re looking for an experienced, curious and commercially minded researcher with strong qualitative and quantitative expertise, including sampling design and the judgement to choose the right approach for each business question.
Working within our Marketing Effectiveness, Analytics and Brand Performance team, you’ll own a strategically important continuous brand tracker and a wider portfolio of research. One of the tracker’s key metrics is reported to the Executive Committee and Board, so accuracy, methodological integrity and confidence in the data are critical. You’ll combine expert research delivery with strong governance, supplier and stakeholder management, and the line management of a junior colleague.
At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.
For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon or London office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.
If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.
What you’ll be doing
You’ll own and continuously improve our high-profile continuous brand tracker, overseeing research design, sampling, questionnaire development, fieldwork, data quality, analysis and reporting to produce reliable, actionable insight. You’ll apply expert judgement to design and deliver qualitative and quantitative research, selecting the right methodology for each business question, while maintaining strong project governance, risk management, budgets and controls across concurrent priorities.
You'll also build strong relationships across Nationwide, helping stakeholders turn research into action. Also lead agency and supplier relationships. You’ll also line manage and develop a junior colleague through clear objectives, day-to-day guidance and feedback.
About you
As a minimum you’ll have:
Strong knowledge of qualitative and quantitative research methodologies, including sampling design, questionnaire development and analysis
The ability to design and deliver research that answers business and customer insight questions
Proven project management skills, including governance, risk management, budget control and prioritisation of competing demands
Effective stakeholder management skills and the ability to build productive relationships with agencies, suppliers and business partners
Experience of working with continuous tracking research programmes
The ability to analyse and interpret complex data, turning insight into clear recommendations and actions
Strong communication and presentation skills, with experience presenting findings to senior stakeholders
The ability to coach, develop or line manage colleagues
Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:
Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind
Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand
Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development
Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes
You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.
The extras you’ll get
There are all sorts of employee benefits available at Nationwide, including:
25 days holiday, pro rata
Private medical insurance
A highly competitive pension to help you build a strong foundation for retirement
Access to an annual performance-related bonus
Training and development to help you progress your career
A great selection of additional benefits through our salary sacrifice scheme
Life assurance to provide peace of mind for you and your loved ones in the event of your death
Wellhub – access to a range of free and paid options for health and wellness
Up to 2 days of paid volunteering a year
Banking – but fairer, more rewarding, and for the good of society
We forge our own path at Nationwide.
As a mutual, we’re owned by our members - those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.
If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.
At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community, we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.
We are purpose-driven. Uncompromisingly customer. Unstoppably Nationwide.
What to do next
If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.
We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.
Keeping your data and personal information confidential is important to us. To find out more about how we use and process your data, please read our Privacy policy.
If you want to find out more about using AI in our recruitment process, please read more here.
Disability Confident
We’re not just guided by data, we’re driven by the real experiences of our people. We’re a Disability Confident Level 3 Leader, the highest level.
That’s why we’re constantly evolving our policies and practices to make sure everyone feels genuinely supported, valued, and empowered to champion inclusion. Whatever your needs, we’re here to support you. If you need any additional support throughout your application journey, email our team at Recruitment Support.
Apply safely with Nationwide
Recruitment scams can look convincing, so take a moment to check the role is listed on our official careers site and read our guidance on Don’t be conned by a job scam.
How we rate this
Research Manager at Nationwide rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where market research was part of your work. What did you do?
- Tell me about a project where quantitative research was part of your work. What did you do?
- Tell me about a project where qualitative research was part of your work. What did you do?
- Tell me about a project where brand tracking was part of your work. What did you do?
- Tell me about a project where data analysis was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Market Research, Quantitative Research, Qualitative Research, Brand Tracking, and Data Analysis. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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