AmazonPosted 4w ago

Social Channels & Platform Manager, PVI Social Platforms Team

Social Channels & Platform Manager, PVI Social Platforms Team at Amazon scores 34 out of 100 on AI centrality, which makes it AI Level 1 of 4 (Little AI) on this board. The level measures how much of the work is AI, not seniority.

GB, Londonfull-time

AI in this role

Come build the future of entertainment with us. Are you interested in helping shape the future of movies and television? Do you want to help define the next generation of how and what Amazon customers are watching?

Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. On Prime Video, customers can customize their viewing experience and find their favourite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies Fallout, Heads of State, Reacher, Red One, Road House, The Accountant 2, The Boys, The Lord of the Rings: The Rings of Power, and The Summer I Turned Pretty; UK produced Originals such as The Girlfriend, Steal, Clarkson’s Farm, Molly-Mae: Behind it All, My Fault: London and Last One Laughing UK; licensed fan favorites such as Nine Perfect Strangers S2 and The Assassin; Prime member exclusive access to coverage of live sports including UEFA Champions League and NBA, and acclaimed sports documentaries including, Built in Birmingham: Brady & the Blues, Sven and the Amazon Original All or Nothing franchise, including All or Nothing: Arsenal. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on

This is a uniquely dual-natured role that sits at the intersection of operational excellence and strategic vision. As Social Channels & Platforms Manager you will define the strategic direction for your assigned Social platforms, while being quick to adjust the operation of our social handles to optimize results. You will be the guardian of editorial plans, orchestrating with multiple stakeholder teams (titles, Brand, agencies) to ensure the best content is provided. You'll adjust quickly to results, be a first-adopter to new features and keep innovating on new handle opportunities, new editorial, platform and organic boosting tactics. You'll roll up your sleeves to solve tactical challenges when needed, and step back to develop strategies that elevate our social presence at scale. If you thrive in environments where no two days look the same, this role could be for you.

Key job responsibilities
- Manage day to day of a group of Prime Video social media handles, overseeing editorial plans and problem solving.
- Allocate organic boosting budgets optimally.
- Define the strategic approach to Social platforms.
- Be agile, shifting quickly to respond to performance signals, platform algorithm changes and new features.
- Orchestrate with internal teams to ensure the best content is provided for social handles.
- Manage social media agency and oversee platform planning and management.
- Partner with social platforms to identify new opportunities and develop innovative activations.
- Track, analyze and report results on weekly, monthly, quarterly cadence.
- Unblock issues, provide escalation management, anticipate and make recommendations for trade-offs, and meet delivery timelines.

Basic qualifications

- Experience using data and metrics to drive improvements
- Experience managing or working within cross-functional marketing and creative teams
- Experience managing social media accounts for large brands with wide reach (50k+ followers)
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience with social platforms strategy and optimization

Preferred qualifications

- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Experience working for or with Creative Agencies
- Comfortable in engaging with external partners like social platforms, talent, etc.
- Paid boosting expertise

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Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.