AmazonPosted 4w ago

Sr. BDM, Gift Cards, Amazon Pay Balance

Sr. BDM, Gift Cards, Amazon Pay Balance at Amazon scores 35 out of 100 on AI centrality, which makes it AI Level 1 of 4 (Little AI) on this board. The level measures how much of the work is AI, not seniority.

IN, HR, Gurugramseniorfull-time

AI in this role

Amazon is looking for a Sr. Business Development Manager to drive category growth and strategic partnerships for the Gift Cards business. This is a rare blend of Category Management and Business Development; a role that offers deeper control over critical growth levers and places you at the exciting intersection of online retail and fintech.

Gift Cards offer a unique value proposition by not just being a gifting product but also a payment instrument. With Gift Cards being significantly underpenetrated in the Gifting industry and Amazon Pay Gift Cards having a lion's share in the Gift Cards market, this role offers exponential growth potential and a unique opportunity to shape the industry.

If you thrive on ownership, this role offers early P&L responsibility, a rare accelerator for a successful long-term career. You will own revenue and profitability goals, set the long-term vision for your category, and drive insights-based product innovation.

Key job responsibilities
Business Development & Account Management

1. Identify, pitch and onboard new sellers, brands and vendors into the Gift Cards ecosystem; negotiate strategic agreements and build long-term partner relationships
2. Own end-to-end account management for 3P Branded Gift Cards (sellers/brands) and Amazon Pay Gift Cards (vendors), driving regular business reviews and joint planning with partners

Category Management & Retail Inputs

1. Drive core retail inputs of selection, pricing, and customer experience to drive consistent improvements across key topline and CX metrics
2. Drive demand-generation by funneling Amazon's internal traffic through navigational & merchandised assets to Gift Cards

Business Planning & Long-Term Ownership

1. Independently build quarterly and monthly plans to achieve annual goals; present business reviews to internal stakeholders
2. Own full P&L for your category, set the long-term vision, collaborate with Product & Tech on the roadmap, and unlock alternate revenue channels through insights-based innovation

A day in the life
You start your morning reviewing topline metrics to spot trends needing immediate attention. By mid-morning, you're pitching a leading lifestyle brand with data-backed ideas to grow their Gift Cards issuance volume on Amazon. Post-lunch, you refine pricing strategies, review selection gaps and work with the catalog team to improve the CX on detail pages. You then sync with Product & Tech on a roadmap feature that could unlock a new revenue channel. Later, you're preparing a quarterly business review for leadership. Before wrapping up, you check in on a key 3P seller's concern regarding poor customer ratings.

About the team
Amazon Pay Balance team is at the forefront of revolutionizing gifting & payments in India. We work closely with all top gift card issuers and brands in India to create seamless, customer-centric gifting experience. Our team thrives on innovation, strategic thinking, and the ability to navigate complex partnerships. We're passionate about making a tangible impact on how millions of customers in India transact online and in-store.

Basic qualifications

- 5+ years of professional or military experience
- Experience structuring and negotiating complex agreements and leading cross-functional groups to orchestrate and successfully complete deals
- Experience in data analysis, with the ability to interpret and draw insights from data to inform decision-making processes
- MBA from a Tier 1 Business School

Preferred qualifications

- Experience influencing multiple stakeholders and leading cross functional teams across geographies and business units
- Experience working with technical and product stakeholders to define requirements, prioritize features, and influence product roadmaps
- Experience driving demand and managing a customer funnel across multiple channels
- Experience with financial analysis and P&L ownership

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