Associate Director/Director, Patient Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Associate Director/Director, Patient Marketing based in United States.

This is a high-visibility marketing leadership opportunity supporting the launch and growth of an innovative oncology therapy.
You will lead the development of a comprehensive, patient-centered marketing strategy spanning patients, caregivers, advanced practice providers, and nursing stakeholders.
The role combines strategic brand thinking, promotional development, omnichannel engagement, and close collaboration across commercial functions.
You will help bring the patient and caregiver perspective into brand strategy, commercial priorities, and promotional decision-making.
Working with internal teams and external creative and media partners, you will translate strategy into impactful campaigns and compliant promotional materials.
The position requires strong leadership, sound judgment, and the ability to navigate complex projects within a rapidly evolving biotechnology environment.
It is well suited to an experienced oncology marketer who is energized by product launches, cross-functional collaboration, and building new capabilities.