Level

Experian

Head of Performance Analytics - Modelling

AI in this role

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries. 

Head of Performance Analytics - ECS

We're looking for a commercially minded, strategically driven analytics leader to head up our Performance Analytics function. This is a high-impact leadership role at the heart of business decision-making, acting as the strategic analytics partner to Memberships, Commercial and  Finance leadership.

You'll own the Performance Analytics strategy, roadmap and delivery, developing the analytical frameworks, predictive models , performance insights and reporting that explain business performance, maximise customer value and identify future growth opportunities. Leveraging Experian’s subscriptions and Bureau data, internal performance data and external market intelligence, you'll uncover commercial opportunities, influence strategic decisions and ensure data-driven insight is embedded across the business.

You'll also lead and develop a high-performing team, fostering a culture of commercial thinking, technical excellence, innovation and measurable business impact.

 

What You'll Be Doing

  • Own the Performance Analytics roadmap, aligning analytical priorities to business strategy and balancing stakeholder demand with long-term commercial value creation.
  • Act as the strategic analytics partner to Commercial, Memberships, Finance, Trading and Bureau leadership, influencing decision-making through data-driven insight and recommendations.
  • Lead, coach and develop a high-performing team of analysts, fostering a culture of commercial thinking, technical excellence and continuous improvement.
  • Develop and evolve predictive models and analytical frameworks that support key commercial metrics, including Customer Lifetime Value (LTV), retention, churn, customer profitability and growth opportunities.
  • Own the business performance framework, delivering trusted metrics, reporting and insights that explain performance drivers and support executive decision-making.
  • Lead analytics for the subscription and marketplace businesses, identifying opportunities to improve customer value, commercial performance and long-term growth.
  • Leverage Experian Bureau data, internal performance data and external market intelligence to benchmark performance, identify trends and quantify new commercial opportunities.
  • Partner with Marketing, Product, Finance, Data Engineering and Technology teams to deliver actionable analytical programmes, while embedding AI and automation to improve efficiency and business outcomes.

 

Essential Experience & Skills

  • Proven experience leading and developing high-performing Analytics, Commercial Analytics or Performance Analytics teams.
  • Proven people leadership, stakeholder management and strategic business partnering experience.

 

  • Strong commercial acumen with experience partnering senior stakeholders across Commercial, Finance, Trading or Bureau functions to influence strategic decision-making.
  • Strong expertise in developing and applying analytical frameworks and predictive models, including Customer Lifetime Value (LTV), retention, upsell, churn, customer profitability and propensity modelling.
  • Advanced SQL skills and experience working with large, complex customer and commercial datasets.
  • Strong track record of translating complex analysis into actionable insights and measurable business outcomes.
  • Experience establishing business performance frameworks, KPIs and executive-level reporting.
  • Ability to prioritise and manage an analytics roadmap aligned to business objectives and commercial outcomes.
  • Experience leveraging AI, automation and advanced analytics techniques to improve insight generation and decision-making.

Desirable Experience

  • Experience within subscription, marketplace, financial services or other consumer-focused businesses.
  • Knowledge of commercial optimisation techniques, including pricing, customer value, profitability and growth analytics.
  • Experience using Bureau data, external market intelligence and benchmarking to identify commercial opportunities and market trends.

Benefits package includes:

  • Hybrid working - 40% office based
  • Great compensation package and discretionary bonus plan
  • Core benefits include pension, bupa healthcare, sharesave scheme and more!
  • 25 days annual leave with 8 bank holidays and 3 volunteering days. You can also purchase additional annual leave.

Our uniqueness is that we celebrate yours. Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces™ 2025 (Fortune Global Top 25), Great Place To Work™ in 26 countries to name a few. Check out Experian Life on social or explore our Careers Site to understand why. Experian is also proud to be an Equal Opportunity and Affirmative Action employer. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

Experian Careers - Creating a better tomorrow together

Find out what its like to work for Experian by clicking here

How we rate this

Head of Performance Analytics - Modelling at Experian rates 27 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

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