OpenAIRemote · Dublin, Ireland2h ago
TrivagoPosted 3w ago
Media Buying Internship at Trivago scores 45 out of 100 on AI centrality, which makes it AI Level 2 of 4 (Uses AI) on this board. The level measures how much of the work is AI, not seniority.
AI in this role
Media buying intern supporting global TV campaigns with data analysis and leveraging AI tools for forecasting and optimization.
When travelers are searching for a hotel, we want the obvious choice to be trivago! By comparing prices from major booking sites, we're making it easy for people to find hotels they want at a price they'll love. In the lively city of Düsseldorf, we seize opportunities to learn everyday, innovate, and make an enduring mark on the travel industry. A career at trivago is a journey designed for people who crave continuous development and want to thrive in a high-performing team. Here you will find those who aren't afraid of change but rather embrace it, turning every challenge into a pathway for growth. Join trivago, work with a great team, and grow with us!
Join us in making a difference
Our TV Marketing team negotiates, executes, and optimises multi-media campaigns worldwide, driving travelers to our platforms as efficiently as possible. As a Media Buying Intern, you'll sit at the heart of making the trivago brand known and loved — supporting the planning and monitoring of TV campaigns across markets, and learning the craft alongside people who do this at scale every day. This is a chance to work on real campaigns from day one: reading performance data, supporting optimisations, and seeing how strategic advertising reaches millions of travelers. You'll build foundational media buying skills, grow your network across marketing, and get honest feedback along the way — trivago sets high standards and invests genuinely in the people meeting them.
How you'll make an impact
- Monitor trivago's TV campaigns daily and flag the actions needed to maximise their impact.
- Analyse campaign performance and support the implementation of ongoing optimisations that improve our topline results.
- Support the planning and execution of multi-media campaigns across different markets, working closely with the wider marketing teams.
- Prepare and maintain reporting that gives the team a clear, current view of how campaigns are performing.
- Prioritise and re-prioritise your tasks in a fast-moving environment to create maximum value.
- Contribute fresh ideas to campaign planning discussions — your perspective counts from day one.
What you'll need to thrive:
- Analytical skills for interpreting campaign data, with solid Excel skills a plus — paired with an open, curious mindset toward AI tools and how they can sharpen analysis, forecasting, and optimisation.
- Confidence in building collaborative relationships internally and externally, eagerness to support negotiations that secure the best possible conditions for trivago, and openness to occasional travel for agency or market meetings.
- A genuine learning mindset — you ask questions, seek out feedback, and pick things up quickly in a fast-changing environment.
- A performance mindset — you set ambitious goals for yourself and have the determination to follow through, even as priorities shift.
- Proficiency in English (our company language) and availability for a full-time, six-month internship.
- A valid work permit authorising employment in Germany (required for all internship applicants).
What you will learn:
- How to negotiate with external counterparts to attain the best possible conditions for trivago's TV campaigns.
- How to forecast TV spend across the year for different markets.
- How to read and interpret TV performance data, and translate it into concrete optimisation decisions.
- How media agencies and partners work, and how to manage those relationships day to day.
- How a global brand plans, buys, and measures multi-media campaigns end to end.
Recruiting process for this internship:
- Step 1: Asynchronous video interview
- Step 2: Case Study
- Step 3: Case study presentation with hiring manager
- Step 4: Analytics + negotiation interview with colleagues
Want to know more about life at trivago? Check out what our colleagues say on Glassdoor.
What you can look forward to:
As you grow, so do we.
This is why at trivago, we prioritize your development, offer personalized coaching through Nilo, and provide workshops, educational meetups, conferences, free online learning courses, and access to a fully-equipped campus library.
Life happens.
We offer paid vacation days during your internship, flexible working hours, up to 2 work from home days weekly. Additionally you can work remotely from a different location, within Germany or selected countries abroad for up to 20 days per year.
Enjoy your office days.
Use your daily canteen budget to share lunch with colleagues in our canteen, help yourself to complimentary snacks and drinks in our kitchens, choose from a variety of fitness options with our on-site gym, sports classes, and Urban Sports Club membership, and enjoy the comfort of ergonomic desks and focused work areas.
Thank you for considering a career at trivago! Our commitment to fostering an inclusive and enriching environment for all talents is at the heart of what we do. We understand that embarking on a new job opportunity is a blend of excitement and curiosity. Should any questions arise before you apply, feel free to reach out to us at [email protected]. Join us in our mission to make a positive impact on global travel, we look forward to your application!
#LI-Hybrid
Prepare for this job
A free preview built only from this posting: what it asks for, what you could be asked in an interview, and how to adjust your resume.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where media buying was part of your work. What did you do?
- Tell me about a project where data analysis was part of your work. What did you do?
- Tell me about a project where campaign optimization was part of your work. What did you do?
- Tell me about a project where marketing was part of your work. What did you do?
- Walk me through how you've used Excel in your day-to-day work.
Adapt your resume
- List these exact terms on your resume: Media Buying, Data Analysis, Campaign Optimization, Marketing, and Excel. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them — a tool named with nothing behind it rarely survives a human read.
- Put the AI tool in a bullet point about what you did, not just in a skills list — this role treats it as a required part of the job.
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