Revenue Growth Manager (RGM), DBC - Northeast

Job Description :

About us  

With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations. 

Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other. 

Join us and play your part in making life’s moments mean a little more. 

About the Function

Sales is where our brands meet the real world. 

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter. 

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day. 

About this role 

At Diageo, Revenue Growth Management is at the center of how we deliver sustainable, profitable growth. The Revenue Growth Management (RGM) Manager for the Northeast Beer business will serve as a strategic partner to Commercial Sales, Distributor Management, Marketing, and Finance teams, leveraging data, insights, and marketplace expertise to identify opportunities and shape commercial decision-making.

This role is responsible for driving growth through pricing, promotional effectiveness, trade investment optimization, assortment strategy, and channel insights. The successful candidate will combine strong analytical capabilities with commercial acumen to translate data into actionable recommendations that improve business performance.

This is a highly visible role requiring strong partnership across functions and regular engagement with both field teams and distributor partners. In addition to leading strategic analyses and business planning efforts, the RGM Manager will spend some time in-market alongside Commercial Sales teams to understand local dynamics, assess execution, engage key distributors, and identify growth opportunities firsthand.

We are seeking a highly motivated, proactive leader with a proven track record of influencing business outcomes through teamwork, strategic thinking, and a relentless focus on driving results.

Key Responsibilities

Revenue Growth & Commercial Strategy

• Develop and complete revenue growth strategies that drive profitable growth across pricing, assortment, promotions, and channel performance.
• Translate data, market trends, and business insights into actionable recommendations that influence commercial decisions and support annual planning, forecasting, and business reviews.
• Find opportunities to accelerate growth, improve profitability, and strengthen competitive positioning.

Pricing, Promotion & Investment Optimization

• Lead pricing and promotional analyses to optimize revenue, margin, and trade investment effectiveness.
• Evaluate program performance and recommend strategies that improve return on investment, resource allocation, and overall business results.
• Supervise market dynamics and competitive activity to support sustainable growth initiatives.

Insights & Analytics

• Leverage internal and external data sources to identify growth opportunities, market trends, risks, and performance gaps.
• Deliver actionable reporting, analytics, and arguments that support informed decision-making and accountability.
• Connect marketplace insights with strategic recommendations that drive measurable outcomes.

Commercial Partnership & Field Engagement

• Serve as a trusted advisor to Commercial Sales leaders, Market Directors, Finance partners, and distributor stakeholders.
• Participate in distributor business reviews, strategic planning discussions, and market visits to see opportunities and assess execution.
• Collaborate cross-functionally to ensure recommendations are practical, actionable, and aligned with market realities.

Portfolio & Assortment Management

• Support portfolio, assortment, and distribution strategies through data-driven analysis and recommendations.
• Find opportunities to improve assortment productivity, premiumization, and value creation across customers and channels.

Leadership Capabilities & Key Competencies

• Critical Thinking
• Commercial Competence
• Revenue Growth Management Expertise
• Data Analytics & Insight Generation
• Business Partnership
• Financial Competence
• Influence Without Authority
• Executive Communication
• Collaboration & Relationship Building
• Proactive Problem Solving
• Results Orientation
• Learning Agility

Working with Us 

Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one. 

We recognise and value performance, offering our people a highly competitive Rewards and Benefits package including:  

Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible. 

We value diversity in its broadest sense and want everyone to feel they can belong, chip in and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team. 

Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to improve, grow and win. Wherever you join us, you’ll have the opportunity to supply, make an impact and play your part in making life’s moments mean a little more. 

Ready to bring your best? This could be your opportunity. 

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application. 

Recruitment Scam Warning 

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money. 

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At Diageo certain roles are eligible for additional rewards, including annual incentive payment and stock awards. US-based employees are eligible for healthcare benefits, retirement benefits , short-term and long-term disability coverage, basic life insurance, wellness benefits and industry leading parental leave, among others.  (Benefits/perks listed may vary depending on the nature of your employment with Diageo and the country where you work.)  The salary range displayed is the salary range for the role’s primary location.