Level

Octopus Energy

Senior Performance Marketing Executive (B2C)

AI in this role

What we do. Electric Car Leasing
Why we do it. Greener. Fairer. Future.

Consumer growth at Octopus Electric Vehicles has accelerated quickly over the last two years, and paid media is a huge part of how we reach more drivers and grow the business.

We're looking for a brilliant Senior Performance Marketing Executive to take day-to-day ownership of our paid digital activity - with one big goal: help us get more from every pound we spend.

This is a hands-on role for someone who loves performance marketing at the detail level. You'll be in Google Ads regularly, analysing search terms, adjusting budgets and bids, spotting wasted spend, testing new approaches and working out where we can improve conversion and scale efficiently.

Paid search will be at the heart of the role, and you'll also help us explore and grow channels like Paid Social, Display and Programmatic, testing where they can add incremental value to our existing activity. 

You'll sit within our B2C Growth squad, reporting into the Senior Consumer Growth Marketing Manager, and work closely with our Content Creator, Design, Commercial and wider Marketing teams.

This would suit someone with strong hands-on performance marketing experience, perhaps from an agency or fast-paced in-house environment, who wants more ownership, more visibility and more opportunity to influence what happens next.

How we rate this

Senior Performance Marketing Executive (B2C) at Octopus Energy rates 15 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

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