Category Development Marketer

3M is hiring a Category Development Marketer in Bangkok, Thailand. Level rates it ; you can apply on 3M.

Level's read on this job

On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
Tools and skills the posting cites include MS Office, category management and marketing strategy.
Level classifies it as a mid-level role.
Level lists 785 other open roles at 3M.

AI in this role

Manage the entire category portfolio and drive growth through strategic marketing initiatives based on consumer insights.

MS Office

category-managementmarketing-strategyconsumer-insightsportfolio-managementcross-functional-leadership

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Job Description:

Role Overview

Looking for a Category Development Marketer with a strong consumer insight orientation and deep understanding of distribution channels. This role will focus on managing the entire category portfolio, driving category growth through strategic marketing initiatives, to maximize category penetration and consumer relevance.

Key Responsibilities

Develop and implement category marketing strategies rooted in consumer behavior insights and market trends

Lead category planning and mix optimization to maximize sales and profitability through effective assortment, pricing, and promotional

Collaborate closely with supply chain, shopper marketing, and sales to ensure product availability, effective placement, and strong category presence across channels.

Analyze category performance, consumer trends, and competitive landscape to identify growth opportunities and formulate actionable marketing plans.

Drive category innovation and new product introductions with a consumer-centric approach to meet evolving needs and maximize distribution reach.

Work cross-functionally with sales and shopper marketing to ensure category strategies align with overall business goals and channel objectives.

Work closely with agency and consumer experience team to ensure product proposition and key messaging is communicated in an effective manner

Ensure portfolio health is maintained – responsible for pricing, gross margin, profitable mix.

Key Qualifications

MBA/PGDM with specialization in Marketing or equivalent.

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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How we rate this

Category Development Marketer at 3M rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Category Development Marketer is an open job at 3M.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in TH, Bangkok.
The job was posted on May 7, 2026.
Seniority: mid.
Applications are handled by 3M. Apply on 3M

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Category ManagementMarketing StrategyConsumer InsightsPortfolio ManagementCross Functional LeadershipMS Office

Also common in marketing jobs at this level

SQL AI agents AWS Generative AI Python LLM

Pay

Typical marketing job: $148k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

Tell me about a project where category management was part of your work. What did you do?
Tell me about a project where marketing strategy was part of your work. What did you do?
Tell me about a project where consumer insights was part of your work. What did you do?
Tell me about a project where portfolio management was part of your work. What did you do?
Tell me about a project where cross functional leadership was part of your work. What did you do?

Adapt your resume

List these exact terms on your resume: Category Management, Marketing Strategy, Consumer Insights, Portfolio Management, and Cross Functional Leadership. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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