DoctolibParis, Paris, France
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AmazonPosted 1d ago
L1
Communications Specialist, Prime & Influencer, International Stores Comms Hub
Communications Specialist, Prime & Influencer, International Stores Comms Hub at Amazon scores 0 out of 100 on AI centrality, which makes it a Level 1 role on this board.
GB, Londonmidfull-time
AI in this role
Drive international communications strategies for Amazon Prime and scale global influencer relations programs.
communicationsinfluencer-marketingcampaign-managementprogram-operations
This role focuses on two key programs: Prime and Influencer Relations, serving as a central topic specialist to strengthen customer engagement with Amazon Prime's value proposition and to scale Amazon's international influencer programming. The role sits within the International Stores Communications Hub team as part of the Global Stores Communications organisation, reporting to the International Comms Lead for Prime & Delivery Experience, and will additionally partner closely with the Head of International Influencer Relations.
You will collaborate with global teams to develop and execute strategic communications initiatives across multiple geographies. Spanning consumer engagement and brand influence, you'll help shape narratives that resonate with diverse audiences while maintaining Amazon's high standards for clear, impactful communication.
Key job responsibilities
- Develop and adapt Prime communications strategies across international regions in partnership with U.S.-based topic leads, including messaging development, campaign planning, and results measurement
- Execute strategic Prime communications programs with in-country teams across 26+ countries, creating and maintaining toolkits, playbooks, and standardized resources that enable effective local execution
- Drive the implementation of Amazon's international influencer brand strategy in partnership with the Head of International Influencer Relations, owning program operations and scaling best practices across markets
- Manage global influencer measurement and reporting, including leading the relationship with the team's data agency partner, developing performance insights, and making recommendations to optimize future programming
- Lead agency and external partner relationships across influencer and Prime programs, working strategically with central international agency partners on communications activations
- Plan, implement, and measure multi-channel consumer and influencer campaigns, including coordinating events, shoots, and industry moments
- Provide communication guidance on risk mitigation and reactive issues management, including developing messaging for business experiments
- Consult on country communications plans to ensure topic consistency, relevancy, and alignment with centralized strategy
- Manage operational processes including budget tracking, internal request workflows, and ongoing program reporting to drive efficiency and accountability
A day in the life
In this role, you will drive strategic planning for proactive Prime and influencer campaigns, creating compelling narratives that resonate across diverse markets. You will analyze international influencer performance metrics, drawing insights and developing recommendations for future activities. By collaborating cross-functionally, you'll leverage key business insights to inform and enhance communication strategies. Your responsibilities will extend to managing communications messaging databases, assessing effectiveness, and writing creative briefs for communications programs. You'll consult on country communications plans to ensure topic consistency and relevancy, create comprehensive toolkits that empower international PR teams to tell localized stories effectively, and support reactive issues management including developing responses for business experiments. Your work will directly influence how Amazon's Prime and Influencer programs engage millions of customers worldwide.
Basic qualifications
- Experience in professional communications or public relations
- Bachelor's degree in communications, public relations, or a related field
- Experience in developing and executing communication strategies
- Demonstrated ability to manage multiple projects while maintaining attention to detail
- Experience in influencer marketing or influencer relations
Preferred qualifications
- Experience in international or multi-market communications
- Track record of successful agency management
- Experience in retail or e-commerce communications
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
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A free preview built only from this posting: what it asks for, what you could be asked in an interview, and how to adjust your resume.
Skills and AI tools this role asks for
CommunicationsInfluencer MarketingCampaign ManagementProgram Operations
Questions you could be asked
- Tell me about a project where communications was part of your work. What did you do?
- Tell me about a project where influencer marketing was part of your work. What did you do?
- Tell me about a project where campaign management was part of your work. What did you do?
- Tell me about a project where program operations was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Communications, Influencer Marketing, Campaign Management, and Program Operations. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them — a tool named with nothing behind it rarely survives a human read.
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