Creative Director, Creative Director, Prime Video AVOD

Amazon is hiring a Creative Director, Creative Director, Prime Video AVOD in Mumbai, India. Level rates it ; you can apply on Amazon.

Level's read on this job

Uses AI ●●○○ is how Level rates this role: an ordinary role that requires AI tools.
Tools and skills the posting cites include Generative AI, creative direction and video production.
Level classifies it as a lead role.
Level lists 21,000+ other open roles at Amazon.
The role was posted within the past two weeks.

AI in this role

Lead creative campaigns and drive production workflow innovation leveraging generative AI tools.

generative-ai

creative-directionvideo-productionbrand-strategyteam-leadership

The Creative Director will be responsible for shaping the creative vision, strategy, and execution of entertainment marketing campaigns across Amazon MX Player. This role combines original creative thinking, exceptional craftsmanship, team leadership, and operational agility to deliver compelling, audience-first campaigns across multiple formats and platforms.

Key responsibilities include:

Lead creative strategy, conceptualisation, and execution of integrated marketing campaigns for films and series.

Develop breakthrough ideas across key art, trailers, promos, digital, social, and audiovisual formats.

Establish and maintain high creative standards across storytelling, art direction, copywriting, design, and editing.

Manage, mentor, and develop multidisciplinary creative teams, building stronger creative judgment and independent campaign ownership.

Partner with marketing, content, production, and business stakeholders to translate insights into effective creative solutions.

Provide hands-on creative direction from initial briefing through final execution and quality control.

Drive innovation through emerging technologies, generative AI, and efficient creative production workflows.

Balance creative ambition with timelines, budgets, scalability, and business priorities.

Build a creatively self-sufficient in-house team while reducing dependency on external agencies.

Champion a culture of experimentation, accountability, collaboration, and continuous improvement.

Success will be measured by creative originality, campaign effectiveness, craftsmanship, team development, and the ability to consistently deliver outstanding entertainment marketing at scale.

Key job responsibilities
We are looking for a Creative Director to lead the development and execution of high-impact, culturally relevant marketing campaigns for Amazon MX Player. This role requires a creative leader with exceptional storytelling abilities, strong visual craft, and a deep understanding of entertainment, digital culture, and audience behaviour.

The Creative Director will drive original campaign thinking across key art, trailers, promos, social media, and integrated marketing initiatives. They will translate business objectives and consumer insights into compelling creative ideas while maintaining exceptional standards of conceptualisation, design, copywriting, and audiovisual storytelling.

The role involves leading and mentoring a multidisciplinary team of art directors, copywriters, designers, and editors, fostering creative ownership, innovation, and operational excellence. The candidate must collaborate effectively with marketing, content, production, and external partners to deliver distinctive campaigns at speed and scale.

We seek someone who combines strategic thinking with hands-on creative expertise, embraces emerging technologies and AI-powered workflows, and consistently raises the creative benchmark.

The ideal candidate has 10+ years of relevant experience, a strong portfolio of integrated campaigns, and proven creative leadership capabilities. Above all, they must be an original thinker who can inspire teams, challenge conventions, and transform ambitious ideas into memorable audience experiences.

A day in the life
As a Creative Director at Amazon MX Player, you will lead the creative vision and execution of high-impact entertainment marketing campaigns, transforming compelling stories into culturally relevant, audience-first creative experiences.

Your day will involve collaborating with marketing, content, and production teams to understand business priorities, audience insights, and campaign objectives. You will lead creative brainstorms, develop original campaign territories, and guide teams across key art, trailers, promos, social media, and integrated marketing assets.

You will work closely with art directors, copywriters, designers, and editors, providing hands-on creative direction and constructive feedback to elevate storytelling, visual craft, and overall campaign quality.

Beyond conceptualisation, you will review creative work, solve execution challenges, manage multiple campaign timelines, and collaborate with internal stakeholders and external partners to ensure seamless delivery.

You will champion innovation by exploring emerging creative technologies, AI-powered workflows, and new storytelling formats that improve both creative excellence and operational efficiency.

Most importantly, you will inspire and mentor a multidisciplinary team, encouraging original thinking, creative ownership, and a culture of continuous improvement.

This is a role for someone who thrives on turning bold ideas into breakthrough campaigns while balancing creativity, speed, scale, and business impact.

Basic qualifications

- 5+ years of marketing, brand advertising, media sales or online advertising work and close work with senior advertisers and agency stakeholders experience

Preferred qualifications

- Preferred someone who has an experience in digital or broadcast media or advertising handling large scale tentpole campaigns for brands or series/movies.

How we rate this

Creative Director, Creative Director, Prime Video AVOD at Amazon rates 40 out of 100 for how much of the daily work is AI. That makes it Uses AI (AI Level 2 of 4). The level is about AI in the job, not seniority.

Classification

Uses AI. An ordinary role that requires AI tools.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Creative Director, Creative Director, Prime Video AVOD is an open job at Amazon.
Level rates this role AI Level 2 of 4: Uses AI.
The role is based in IN, MH, Mumbai.
The job was posted on October 14, 2026.
Seniority: lead.
Applications are handled by Amazon. Apply on Amazon

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Creative DirectionVideo ProductionBrand StrategyTeam LeadershipGenerative AI

Questions you could be asked

Tell me about a project where creative direction was part of your work. What did you do?
Tell me about a project where video production was part of your work. What did you do?
Tell me about a project where brand strategy was part of your work. What did you do?
Tell me about a project where team leadership was part of your work. What did you do?
Walk me through how you've used Generative AI in your day-to-day work.

Adapt your resume

List these exact terms on your resume: Creative Direction, Video Production, Brand Strategy, Team Leadership, and Generative AI. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
Put the AI tool in a bullet point about what you did, not just in a skills list. This role treats it as a required part of the job.

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