Head of Marketing Analytics

Zopa is hiring a Head of Marketing Analytics in London, United Kingdom. Level rates it ; you can apply on Zopa.

Level's read on this job

Level rates this marketing role Little AI ●○○○: aI is not part of the work.
Tools and skills the posting cites include marketing analytics, growth strategy and crm.
Level classifies it as a lead role.
Level lists 33 other open roles at Zopa.

AI in this role

Lead the marketing analytics function to drive customer acquisition, engagement, and strategic investment decisions.

marketing-analyticsgrowth-strategycrmcustomer-acquisitionteam-leadership

Our Story Hello there. We’re Zopa. We started our journey back in 2005, building the first ever peer-to-peer lending company. Fast forward to 2020 and we launched Zopa Bank. A bank that listens to what our customers don’t like about finance and does the opposite. We’re redefining what it feels like to work in finance. Our vision for a new era of banking puts people front and centre — we’ve built a business that empowers everyone to aim high, every day, to move finance forward. Find out more about our fantastic offerings at Zopa.com! We’re incredibly proud of our achievements and none of it would be possible without the amazing team here. It’s not just industry awards we’re winning, we’ve also been named in the top three UK’s Most Loved Workplaces. If you embrace unconventional challenges, are unafraid to think differently and are driven to make an outsized impact, you’ll thrive here at Zopa, so join us, and make it count. Want to see us in action? Follow us on Instagram @zopalife

Marketing Analytics is becoming an increasingly important capability within the business, and this role will play a key part in shaping what that function looks like over the coming years.

This is a really exciting opportunity to join at a pivotal point in the team's evolution. You'll help shape how Marketing, CRM and Growth teams use analytics to make better decisions about customer acquisition, engagement, experimentation and marketing investment, while leading a growing team and influencing decisions that directly impact business growth.

Rather than inheriting a fully mature function, you'll help build capability, improve ways of working and establish Marketing Analytics as a strategic capability that informs growth strategy, customer value and investment decisions across the business.

How we rate this

Head of Marketing Analytics at Zopa rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Head of Marketing Analytics is an open job at Zopa.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in London.
The job was posted on June 15, 2026.
Seniority: lead.
Applications are handled by Zopa. Apply on Zopa

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Marketing AnalyticsGrowth StrategyCRMCustomer AcquisitionTeam Leadership

Also common in marketing jobs at this level

SQL AI agents AWS Generative AI Python Machine learning

Pay

Typical marketing job: $147k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

Tell me about a project where marketing analytics was part of your work. What did you do?
Tell me about a project where growth strategy was part of your work. What did you do?
Tell me about a project where crm was part of your work. What did you do?
Tell me about a project where customer acquisition was part of your work. What did you do?
Tell me about a project where team leadership was part of your work. What did you do?

Adapt your resume

List these exact terms on your resume: Marketing Analytics, Growth Strategy, CRM, Customer Acquisition, and Team Leadership. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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