Lead Product Designer, Growth (Mobile)

Perplexity is hiring a Lead Product Designer, Growth (Mobile) for a remote role open to applicants in United States. It pays $200k-$260k a year and Level rates it ; you can apply on Perplexity.

Level's read on this job

On Level's scale, this role is Little AI ●○○○: aI is not part of the work.
This is listed as a remote role.
Level classes it as a lead role.
Perplexity has 134 other open roles on Level.
Posted in the last few days.

AI in this role

In 2026, we launched Computer, the defining product for the new era of agentic AI. We’ve scaled beyond the millions of people using Perplexity every day for research, shopping, investing and curiosity into a new paradigm of using AI to transform knowledge into action.

About the role

Perplexity is looking for an experienced Lead Product Designer to own mobile design for Growth. You'll shape the experiences that bring Perplexity to as many people as possible on the device they reach for first, making software that feels like the future but can be understood and used by anyone in the world today.

Growth design has its own craft and nuance, and so does mobile. You'll own the highest-leverage moments in the mobile user journey: first-run onboarding and activation, consumer acquisition surfaces, conversion flows, paywalls and pricing, the nudges and upsells that drive adoption of new products and features, and the retention loops that turn first-time users into daily ones.

This is design where a few pixels, a single step, or the timing of a transition can move real numbers, so you'll pair a high craft bar with rigorous experimentation, letting real data guide the work. You'll do that in the real material: prototyping on device, writing SwiftUI in Xcode, and putting up your own PRs. You care about clarity, craft, details, and delight as much as you care about growth and impact.

This role is deeply cross-functional: you'll partner closely with our Growth, Product Marketing, mobile engineering, and brand design teams, and you care about everything it takes to make a product great: product, interaction, growth, copywriting, engineering, and marketing.

What you'll do

Lead mobile product design for Growth across the full lifecycle: acquisition, activation, retention, monetization, and enterprise expansion
Design first-run and onboarding experiences that feel native to the platform and get users to value as fast as possible
Craft conversion and upsell flows for mobile, including paywalls, pricing, and plan comparison
Design growth experiences for an AI-native product, getting people to their first great answer fast and helping them discover new capabilities like Computer
Bring the Perplexity brand to life in our growth surfaces through cinematic motion, visual design, and interaction detail
Prototype on device early and often, using real code to answer questions static mocks can't
Write SwiftUI and put up your own PRs, working alongside mobile engineers to close the gap between the design and what ships
Partner closely with Growth and Product Marketing on positioning, messaging, and funnel strategy
Design and run experiments, using data and real usage to drive decisions and measure impact
Explore what new platform capabilities and form factors make possible for growth
Think about how to go from 0→1 but also how to make your decisions scale well
Contribute to process so we're always shipping changes you're proud of, as often as possible

What we're looking for

Experience designing consumer or prosumer products, with a strong track record of shipping native mobile apps
Deep fluency in iOS: platform conventions, navigation patterns, gestures, system components, and what's new each year
A solid understanding of growth nuances: onboarding, activation, acquisition, conversion, upsells, paywalls, pricing, and retention
A data-informed approach, fluent in experimentation, funnels, and metrics, and comfortable learning from usage
Excellent visual, UI, interaction, and motion skills, with a knack for bringing a brand to life in product without getting in the way of use
Comfort prototyping on device, working in Xcode with SwiftUI, and putting up your own PRs in a production codebase
An excellent communicator who can tell a clear story from data and design rationale to team members and leadership
You care about shipping great software more than anything else
Comfort with a high level of autonomy and ambiguity, and the craft to be seen as a peer lead by the rest of the design team
5+ years of industry experience

Nice to have

Experience designing for Android or working in Jetpack Compose (we design iOS-first, but Android is in scope)
Fluency with motion tools such as Rive, Lottie, or After Effects
You've already been exploring or prototyping interactions for foldables like iPhone Duo

Notes for candidates

Please submit your portfolio with your application.

How we rate this

Lead Product Designer, Growth (Mobile) at Perplexity rates 23 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.