Marketing Data Analytics Specialist (Data Quality)

PwC is hiring a Marketing Data Analytics Specialist (Data Quality) for a remote role open to applicants in Ukraine. Level rates it ; you can apply on PwC.

Level's read on this job

Little AI ●○○○ is how Level rates this data analyst role: aI is not part of the work.
This is listed as a remote role.
The posting mentions Google Analytics 4, Google Tag Manager and Onetrust among its tools and skills.
Level classes it as a mid-level role.
PwC has 3,700+ other open roles on Level.

AI in this role

Ensure marketing data accuracy, consistency, and reliability by managing GA4 and GTM implementations at PwC SDC Lviv.

Google Analytics 4Google Tag ManagerOnetrustGoogle Cloud PlatformBigQueryPower Automate

data-qualityweb-analyticstaggingdata-analysistracking

Job Description & Summary

Start Your Journey with PwC Lviv SDC

At PwC, we turn challenges into opportunities. As part of a global network of more than 370,000 professionals across 149 countries, we help businesses solve complex problems through audit, consulting, tax, and technology services.

PwC SDC Lviv is a dynamic and growing team supporting projects across Central and Eastern Europe. Here, you'll work with international stakeholders, modern technologies, and experienced professionals while building valuable skills in a collaborative environment.

Why Join Us?

What We Offer

Flexible work model — work remotely or from our modern office in Lviv.
Professional development — personal development plans, mentoring, and English & Polish language courses.
Career growth — official employment from day one, annual salary reviews, and clear career opportunities.
Supportive culture — a collaborative environment where your ideas matter and your growth is encouraged.

About the Role

We are looking for a Marketing Data Analytics Specialist (Data Quality) who will help ensure the accuracy, consistency, and reliability of marketing data across our analytics ecosystem. You will work closely with analytics and technical teams to maintain high-quality tracking and reporting standards.

Responsibilities

Monitor and improve Google Analytics 4 (GA4) implementation and data quality.
Create, maintain, and optimize tracking tags in Google Tag Manager (GTM).
Support cookie and consent tracking setup through OneTrust.
Investigate tracking issues and data discrepancies.
Collaborate with analytics and technical teams to ensure accurate reporting.
Document tracking standards, tagging requirements, and data quality processes.

Requirements

Experience working with Google Analytics 4 (GA4).
Hands-on experience with Google Tag Manager (GTM).
English level B2 or higher.
Understanding of web analytics, tracking, and data quality principles.
Strong analytical and problem-solving skills.
Attention to detail and a proactive approach to issue resolution.

Nice to Have

Knowledge of Google Cloud Platform (GCP) and BigQuery.
Experience with Power Automate.
Familiarity with digital marketing analytics and measurement frameworks.

Why PwC?

At PwC, you will have the opportunity to work on meaningful projects, learn from experienced professionals, and develop skills that will remain valuable throughout your career. We invest in our people and create an environment where everyone can grow and succeed.

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How we rate this

Marketing Data Analytics Specialist (Data Quality) at PwC rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Marketing Data Analytics Specialist (Data Quality) is an open job at PwC.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in Lviv and is marked remote.
The job was posted on August 19, 2026.
Seniority: mid.
Applications are handled by PwC. Apply on PwC

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Data QualityWeb AnalyticsTaggingData AnalysisTrackingGoogle Analytics 4Google Tag ManagerOnetrust

Also common in data analyst jobs at this level

SQL Python Spark Snowflake AWS Databricks

Pay

Typical data analyst job: $113k

This posting doesn't list pay. Use the typical data analyst figure when pay comes up. See data analyst jobs

Questions you could be asked

Tell me about a project where data quality was part of your work. What did you do?
Tell me about a project where web analytics was part of your work. What did you do?
Tell me about a project where tagging was part of your work. What did you do?
Tell me about a project where data analysis was part of your work. What did you do?
Tell me about a project where tracking was part of your work. What did you do?

Adapt your resume

List these exact terms on your resume: Data Quality, Web Analytics, Tagging, Data Analysis, and Tracking. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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