Level

IFM

Marketing Manager, Institute of Foundation Models (IFM)

AI in this role

About the Institute of Foundation Models   We are a dedicated research lab for building, understanding, using, and risk-managing foundation models. Our mandate is to advance research, nurture the next generation of AI builders, and drive transformative contributions to a knowledge-driven economy.   As part of our team, you’ll have the opportunity to work on the core of cutting-edge foundation model training, alongside world-class researchers, data scientists, and engineers, tackling the most fundamental and impactful challenges in AI development. You will participate in the development of groundbreaking AI solutions that have the potential to reshape entire industries. Strategic and innovative problem-solving skills will be instrumental in establishing MBZUAI as a global hub for high-performance computing in deep learning, driving impactful discoveries that inspire the next generation of AI pioneers.

The Role 

We are seeking a Marketing Manager to develop and execute high-impact campaigns for IFM’s foundation models and research initiatives. Based in Sunnyvale, this role focuses on translating complex technical work into clear, compelling campaigns, content, and assets for developers, researchers, and the broader AI ecosystem. 

Key Responsibilities 

Campaigns & Launches 

  • Plan and execute integrated campaigns for model launches and key milestones  

  • Support go-to-market efforts across digital, social, and partner channels  

Content & Assets 

  • Develop marketing materials including web content, presentations, videos, and blogs  

  • Translate complex AI concepts into clear, engaging messaging  

Collaboration 

  • Partner with communications, research, and product teams on messaging and priorities  

  • Ensure consistency across channels and alignment with global efforts  

Performance 

  • Track and optimize campaign performance  

  • Refine messaging based on data and feedback  

Qualifications 

  • 5–7 years of marketing experience, preferably in technology or AI  

  • Strong campaign execution and content development skills  

  • Ability to communicate complex technical concepts clearly  

  • Experience working cross-functionally in fast-paced environments  

  • Familiarity with AI or developer-focused products preferred 

How we rate this

Marketing Manager, Institute of Foundation Models (IFM) at IFM rates 42 out of 100 for how much of the daily work is AI. That makes it Uses AI (AI Level 2 of 4). The level is about AI in the job, not seniority.

Classification

Uses AI. An ordinary role that requires AI tools.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

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