Level

Lovable

Performance Marketer, Paid Search

Lovable is hiring a Performance Marketer, Paid Search in London, United Kingdom. Level rates it ; you can apply on Lovable.

Level's read on this job

  • Uses AI ●●○○ is how Level rates this marketing role: an ordinary role that requires AI tools.
  • The posting mentions ChatGPT, Google Ads and Microsoft Ads among its tools and skills.
  • Level classes it as a senior role.
  • Lovable has 80 other open roles on Level.

AI in this role

Run paid search and display campaigns while building custom automation agents to manage budgets and performance.

chatgptgoogle-adsmicrosoft-adsthe-trade-deskdv360
paid-searchdisplay-advertisingperformance-marketingautomationapi

TL;DR - We're looking for a hands-on paid marketer to run search and display across Google, Microsoft, The Trade Desk and emerging channels such as ChatGPT ads. You'll build agents with Lovable that read performance, move budgets, catch issues, and make changes. This is an IC role for someone senior who likes being in the detail and building the machine, not just operating it.

Why Lovable?

Lovable is the software creation platform that gives people the power to act on the problems closest to them. For decades, turning an idea into software required so much capital, technical fluency, and time that many ideas never came to life. Lovable is the counterargument: a platform for all people with ideas, ambition, and problems worth solving. From solopreneurs to small business owners to teams at companies like Adidas and Zendesk, people have built over 60 million projects on Lovable since its launch in November 2024. And we’re just getting started.

We’re building a generational company from Stockholm, with growing teams in London, Boston, New York, and San Francisco. Our team is small, talent-dense, and moving quickly, with a culture rooted in extreme ownership, high velocity, and low-ego collaboration. We look for people who care deeply, ship fast, and are eager to make a dent in the world.

Lovable is one of TIME’s 100 Most Influential Companies and has been recognized on the Forbes AI 50 and CNBC Disruptor 50, reflecting our momentum as one of Europe’s fastest-growing AI companies and one of the most ambitious places to build in this next era of software.

What we’re looking for

  • 7+ years running paid search and display channels. You've owned significant budgets across Google, you know your way around Microsoft Ads, and you've worked in at least one DSP (DV360, Criteo, or The Trade Desk).

  • Automation-led. You don't do by hand what a script or an agent could do. You've built automations for reporting, budget pacing, or optimisation, and you're comfortable with platform APIs and pulling your own data.

  • A social-creative scaler. You understand social scales on creative, and you can keep a diversified asset pipeline moving with the creative team. You've taken a paid social channel from small to large and kept it efficient on the way up.

  • Efficiency-minded. You think in CAC and payback, and you can tell efficient growth from spend that just looks like growth.

  • Hands-on by choice. You'd rather be in the account driving impact than in a deck. You like the detail, and you build things yourself.

  • Already building with AI. You use AI day to day, you're comfortable building agents, and you'll use Lovable to ship the tools this role runs on.

  • Technical spiking. You go deep in at least one of: data analytics, data engineering, or tracking and measurement. You don't need all three at that level, but you need to be strong in one, comfortable in the rest, and delivering the work yourself.

What you’ll do

  • Run paid search and display end to end. Own the channels across Google, Microsoft, The Trade Desk and emerging AI surfaces like ChatGPT Ads. You set the account structure, the bids, the budgets, and the targets.

  • Automate the day-to-day. Build agents and automations with Lovable that read performance, pace and shift budgets, flag issues before they cost us, and make the changes. The goal is a paid program that mostly runs itself, with you steering.

  • Scale through creative. Keep a steady supply of diversified assets in market, and know which creative to push when. You've scaled Youtube before, so you know volume and variety are what keep it working.

  • Go programmatic where it pays. Use a DSP (DV360, Criteo, or The Trade Desk) to extend into prospecting, retargeting, and new inventory, and hold the same efficiency bar there as everywhere else.

  • Protect the signal. This is where your technical depth shows up, and you deliver it yourself rather than handing it to a data team. Build and debug the tracking (server-side/CAPI, pixels, cookies, consent, and deduplication), and write the queries that judge channels on incrementality instead of platform-reported ROAS alone.

  • Stay in the details. You'll be in the accounts, running tests on audiences, bids, and creative, and building most of this yourself. This is a role for someone who wants their hands on the work.

About your application

Please submit your application in English. It’s our company language, so you’ll be speaking lots of it if you join.

We treat all candidates equally - if you’re interested, please apply through our careers portal.

How we rate this

Performance Marketer, Paid Search at Lovable rates 55 out of 100 for how much of the daily work is AI. That makes it Uses AI (AI Level 2 of 4). The level is about AI in the job, not seniority.

Classification

Uses AI. An ordinary role that requires AI tools.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Paid SearchDisplay AdvertisingPerformance MarketingAutomationAPIChatGPTGoogle AdsMicrosoft Ads

Also common in marketing jobs at this level

Pay

Typical marketing job
$147k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

  1. Tell me about a project where paid search was part of your work. What did you do?
  2. Tell me about a project where display advertising was part of your work. What did you do?
  3. Tell me about a project where performance marketing was part of your work. What did you do?
  4. Tell me about a project where automation was part of your work. What did you do?
  5. Tell me about a project where api was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Paid Search, Display Advertising, Performance Marketing, Automation, and API. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
  • Put the AI tool in a bullet point about what you did, not just in a skills list. This role treats it as a required part of the job.

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