Performance Marketing Manager, Amazon Leo

Amazon is hiring a Performance Marketing Manager, Amazon Leo in Bellevue, United States. It pays $120k-$162k a year and Level rates it ; you can apply on Amazon.

Level's read on this job

Little AI ●○○○ is how Level rates this marketing role: aI is not part of the work.
Level classes it as a mid-level role.
Amazon has 21,000+ other open roles on Level.
Posted in the last few days.

AI in this role

Amazon Leo is an initiative to increase global broadband access through a constellation of satellites in low Earth orbit (LEO). Its mission is to bring fast, affordable broadband to unserved and underserved communities around the world. Amazon Leo will help close the digital divide by delivering fast, affordable broadband to a wide range of customers, including consumers, businesses, government agencies, and other organizations operating in places without reliable connectivity.

The Amazon Leo North America Consumer team is looking for a talented Performance Marketing Manager to own digital marketing campaigns across the US, Canada, and Mexico. This role is responsible for campaign execution and optimization to acquire subscribers through digital marketing channels including Amazon.com and email. You will work closely with creative, marketing channel owners, and central Amazon teams to ensure we meet subscriber goals. A successful candidate will hold an incredibly high execution bar, have exceptional project management skills, with experience delivering successful marketing campaigns for subscription businesses. We are looking for someone customer obsessed with a proven track record of driving growth and early business adoption, a test and learn mindset, and working collaboratively with internal teams. You will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment.

Key job responsibilities
- Execute end-to-end Leo acquisition marketing campaigns in Amazon owned and operated channels.
- This role is responsible for campaign execution and optimization to acquire subscribers through digital marketing channels including Amazon.com and email.
- Optimize against key channel engagement and business KPIs including share of voice, click through rates, conversion, and cost per acquisition.
- Test and learn messaging, creative, and segmentation strategies to improve channel results.
- Establish mechanisms that set a high bar for campaign delivery across creative execution, campaign building, and QA.
- Partner with central Amazon marketing channel and retail event teams to build Leo marketing plans.

Export Control Requirement:
Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.

Basic qualifications

- 3+ years of professional non-internship marketing experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience in online marketing channels such as social media marketing, display advertising, and search engine marketing

Preferred qualifications

- Knowledge of HTML, SQL, Excel
- Experience with Tableau, SQL, or basic data-mining

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, BELLEVUE - 120,000.00 - 162,300.00 USD annually

How we rate this

Performance Marketing Manager, Amazon Leo at Amazon rates 28 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.