Principal Product Designer (Ventures)
Deliveroo is hiring a Principal Product Designer (Ventures) in London, United Kingdom. Level rates it ; you can apply on Level.
AI in this role
Lead product design for an internal incubator team, taking early-stage concepts from ideation to market launch.
Our Global Structure
Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.
Join us in our mission to transform the way people shop and eat, where impact, innovation and growth drive everything we do. Our Product team defines how millions of people experience Deliveroo, turning complex marketplace challenges into simple, high-impact solutions. Working at the intersection of data, design and engineering, we set direction, prioritise what matters most, and deliver outcomes that move the business forward.
We’re looking for a Principal Product Designer to join our Ventures team in London. You’ll be the senior design voice on an early-stage product, taking it from first concept to a test-market launch and shaping it for global scale.
About Ventures
Ventures is DoorDash’s internal incubator, where we build the next generation of businesses adjacent to our core. We fund small teams with a strong sense of ownership and grow the investment as they hit clear milestones. Early on, teams build a Minimum Lovable Product and prove product-market fit in a single country. Successful initiatives graduate to new resources and new markets, with the chance to become the next billion-euro businesses at DoorDash. Ventures teams are scrappy and ambitious, chase goals that almost feel too ambitious, and thrive on a startup mentality and a high tolerance for ambiguity. We’re now placing bigger and more diverse bets than ever, and we need people with equal ambition and drive to build and scale, or sunset, some of our biggest experiments yet.
What You’ll Be Doing
Vision & Influence
- Define the design vision and strategy across several Ventures products, deciding what to build at product-area level and sequencing work across teams.
- Become an expert on local market dynamics, ensuring each product is shaped by how people behave in each place.
- Partner with product-area leadership as a trusted advisor, shaping roadmaps and priorities.
- Build like a founder: set success metrics, share weekly updates, present at key business reviews and partner with your cross-functional team leads to build the case for further investment.
Craft & Leadership
- Deliver differentiated, step-change improvements to customer journeys in crowded markets.
- Design scalable foundations across complex journeys, and turn regulatory constraints into simple experiences with legal, finance and operations.
- Build systems, prototyping frameworks and AI-enhanced workflows, setting the standards that drive adoption.
- Establish critiques and planning practices, mentor senior designers and emerging leaders, and hire senior designers and first-line managers.
What You’ll Need to Thrive
- Product-Area Leadership: Proven experience leading design initiatives across multiple products, including taking more than one from 0-1.
- Product Judgement: A track record of spotting opportunities that improve long-term outcomes, backed by exceptional craft.
- Strategic Influence: Credibility with senior leaders and the ability to connect customer research, business goals and feasibility into one strategy.
- Developing Leaders: A history of coaching designers and managers and recruiting talent that wants to join you.
- Systems and AI Fluency: Experience building tools and standards that scale across teams.
- Bias for Action: Comfort with ambiguity in a fast-moving, startup-style environment.
Why Join Us?
At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving.
We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to:
🔧 Solve meaningful problems at real scale Work on a complex, always-on marketplace that impacts millions every day.
🌱 See your impact, fast Ship, test and improve ideas quickly in a low-hierarchy, high-ownership environment.
🧠 Grow through challenge and ownership Take on big, ambiguous problems and accelerate your career with strong support.
🌎 A culture built for builders High standards, collaboration, flexible working and continuous learning.
💰 Share in the success you help create Competitive salary and equity options, so you’re rewarded for the impact you make.
➡️ Want a deeper look at how we build? Check out our Tech Blog.
Diversity, Equity and Inclusion
At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.
We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.
If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.
If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!
Beware of recruitment scams: DASH Brands will never ask you to pay money or share sensitive financial information during hiring — learn more about DASH Brands' legitimate recruiting process at careersatdoordash.com/recruitment-scam-awareness.
How we rate this
Principal Product Designer (Ventures) at Deliveroo rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where product design was part of your work. What did you do?
- Tell me about a project where ux design was part of your work. What did you do?
- Tell me about a project where incubator was part of your work. What did you do?
- Tell me about a project where strategy was part of your work. What did you do?
- Tell me about a project where user research was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Product Design, UX Design, Incubator, Strategy, and User Research. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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