Product marketing lead
Writer is hiring a Product marketing lead for a remote role open to applicants in United States. It pays $170k-$240k a year and Level rates it ; you can apply on Writer.
Level's read on this job
- Level rates this marketing role Works on AI ●●●○: the daily work is on AI products, without building the model.
- The listed pay starts 16% above the typical marketing posting on Level.
- The posting lists this role as remote.
- Tools and skills the posting cites include AI agents.
- Level lists 45 other open roles at Writer.
AI in this role
🚀 About WRITER
WRITER is the AI platform built for the world’s most ambitious marketing and revenue teams, bringing the frontier of AI to the people who drive enterprise growth. With WRITER, autonomous agents work across the buyer journey, continuously executing on market signals and enterprise intelligence to grow revenue faster. Every agent action and asset is grounded in trust, built on an Enterprise Brain that unites brand, product, and company knowledge with fiduciary-grade governance and compliance.
Fortune 500 companies are transforming how they go to market with WRITER, including 3 of the top 5 US banks, 2 of the 5 largest global CPG conglomerates, and 4 of the top 5 US healthcare insurers. Founded in 2020, WRITER is backed by investors including Insight Partners, ICONIQ, Radical Ventures, Premji Invest, Balderton, B Capital, Salesforce Ventures, Adobe Ventures, Accenture, Citi Ventures, IBM Ventures, WndrCo, and others. Learn more at WRITER.com.
📐 About the role
Writer is the enterprise AI platform for agentic work, purpose-built for the Fortune 500 — and our platform is expanding fast. As a product marketing lead, you'll own the go-to-market strategy for new products and features, helping prospects understand how WRITER empowers marketing and sales teams to transform their work, and driving new feature adoption among current customers. You'll sit at the intersection of product, sales, and marketing — translating complex platform capabilities into crisp messaging that resonates with enterprise buyers.
🦸🏻♀️ What you’ll do
Own end-to-end product marketing for a suite of our core products, including positioning, messaging, launch strategy, and competitive differentiation – translating new agentic capabilities into clear enterprise value
Partner with product, demand generation, content, comms, and customer marketing teams to drive go-to-market for product and feature launches
Translate product investments into sales-ready narratives, partner with sales enablement to educate the field, and develop assets — pitch materials, one-pagers, objection-handling guides — that equip the field to sell our latest innovations
Drive product and feature adoption through regular user communications and programs
Conduct ongoing competitive intelligence and market research to sharpen differentiation against both point solutions and broader AI platforms
Collaborate with cross-functional marketing partners to ensure consistent product messaging across the buyer journey
⭐️ What you need
8+ years of product marketing experience in a B2B SaaS environment
AI native mindset with proven experience using agentic AI to automate GTM workflows
Proven track record of bringing complex products to market with clear, compelling positioning for both technical and business audiences
Strong sales enablement instincts — you know how to build narratives and assets that actually get used in the field
Experience working cross-functionally with Product, Sales, and Customer Success in a fast-moving environment
Excellent written communication
Experience with the enterprise AI or agentic AI landscape is a strong plus
🍩 Benefits & perks (US Full-time employees)
Generous PTO, plus company holidays
Medical, dental, and vision coverage for you and your family
Paid parental leave for all parents (16 weeks)
Fertility and family planning support
Early-detection cancer testing through Galleri
Flexible spending account and dependent FSA options
Health savings account for eligible plans with company contribution
Annual work-life stipends for:
Wellness stipend for gym, massage/chiropractor, personal training, etc.
Learning and development stipend
Company-wide off-sites and team off-sites
Competitive compensation, company stock options and 401k
WRITER is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
By submitting your application on the application page, you acknowledge and agree to WRITER's Global Candidate Privacy Notice.
How we rate this
Product marketing lead at Writer rates 70 out of 100 for how much of the daily work is AI. That makes it Works on AI (AI Level 3 of 4). The level is about AI in the job, not seniority.
Works on AI. The daily work is on AI products, without building the model.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Also common in marketing jobs at this level
Pay
- This job starts at
- $170k
- Typical marketing job
- $147k
This posting starts 16% above the typical marketing job. See marketing jobs
Questions you could be asked
- How do you decide when an AI agent can act on its own versus asking for approval first?
- Describe a typical day in a role like this one: which parts run through AI directly?
- If you removed AI from this role, what would be left, and how do you decide what still needs a human?
Adapt your resume
- List these exact terms on your resume: AI agents. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
- Show where AI is part of your daily process, not a one-off project. This role expects it to be a running habit.
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