Product Marketing Mgr Outbound, Amazon
Amazon is hiring a Product Marketing Mgr Outbound, Amazon in Seattle, United States. It pays $109k-$160k a year and Level rates it ; you can apply on Amazon.
Level's read on this job
- Level rates this marketing role Uses AI ●●○○: an ordinary role that requires AI tools.
- The posting mentions Excel, Tableau and product marketing among its tools and skills.
- Level classes it as a mid-level role.
- Amazon has 20,000+ other open roles on Level.
AI in this role
Product Marketing Manager driving email and push campaigns with expected use of generative AI tools for workflow efficiency.
NAS Marketing is seeking a Product Marketing Manager responsible for driving a best-in-class customer experience, helping to drive strategy, innovation and sales across e-mail and push campaigns for North America Stores (NAS). You will be responsible for developing manual and semi-automated campaigns in support of new and highly exciting shopping programs and events. As a leader in the team, you will be a strategic thinker, driving our channel strategy and expected to influence across the organization, partnering with our Creative, Tech and Central Automated Marketing teams to drive best-in-class email and push campaigns for our customers.
Key job responsibilities
• Research audience and identify key audiences for events
• Design an email and push marketing strategy for campaigns based on customer analysis
• Establish goals and KPIs for channel
• Partner with stakeholder teams and creative in determining and organizing email and push campaign content.
• Use email segmentation to send curated content to specific audiences.
• Track conversion rates and related revenue from campaigns.
• Conduct analysis on campaign performance and make necessary adjustments.
• Use performance insights to optimize for growth
Basic qualifications
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
Preferred qualifications
- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives
- Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices
- Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 109,100.00 - 160,000.00 USD annually
How we rate this
Product Marketing Mgr Outbound, Amazon at Amazon rates 45 out of 100 for how much of the daily work is AI. That makes it Uses AI (AI Level 2 of 4). The level is about AI in the job, not seniority.
Uses AI. An ordinary role that requires AI tools.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Pay
- This job starts at
- $109k
- Typical marketing job
- $146k
This posting starts 25% below the typical marketing job. See marketing jobs
Questions you could be asked
- Tell me about a project where product marketing was part of your work. What did you do?
- Tell me about a project where email marketing was part of your work. What did you do?
- Tell me about a project where campaign management was part of your work. What did you do?
- Tell me about a project where data analysis was part of your work. What did you do?
- Walk me through how you've used Excel in your day-to-day work.
Adapt your resume
- List these exact terms on your resume: Product Marketing, Email Marketing, Campaign Management, Data Analysis, and Excel. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
- Put the AI tool in a bullet point about what you did, not just in a skills list. This role treats it as a required part of the job.
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