Sales Executive
Luma AI is hiring a Sales Executive for a remote role open to applicants in United Kingdom. Level rates it ; you can apply on Luma AI.
Level's read on this job
- On Level's scale, this sales role is Little AI ●○○○: aI is not part of the work.
- The posting lists this role as remote.
- Tools and skills the posting cites include Salesforce, outbound sales and b2b saas.
- Level classifies it as a senior role.
- Level lists 29 other open roles at Luma AI.
AI in this role
Lead full-cycle outbound sales in the UK for Luma's creative generative AI technology as the first dedicated regional hire.
You'll lead sales in the UK for Luma as the first dedicated sales hire in-region, owning the full cycle and placing our frontier technology at the heart of the UK's creative ecosystem.
As the first UK seller, you'll help evolve the playbook rather than just execute it — primarily outbound, targeting brands, agencies, and media across Europe with a UK focus, supported by the Head of EMEA. It fits a hunter who's built new business from scratch. If you need an established pipeline and process, this isn't it.
What You'll Own
Spearhead a primarily outbound strategy to engage decision-makers at target brand, agency, and media accounts across Europe, with a UK focus.
Own the full-cycle sales process from first contact to close, building the region's foundational pipeline, supported by the Head of EMEA.
Develop and execute the sales motion for Luma in the UK.
Turn creative agencies, media companies, and brands into flagship customers and advocates.
First 90 Days
One way the first 90 could unfold.
Days 1–30 — Immerse & Diagnose: Learn the product and the UK/EU market, and start outbound to target accounts.
Days 30–60 — Ship & Validate: Run full-cycle deals and build a foundational pipeline.
Days 60–90 — Scale & Systemize: Close early accounts and help shape the UK sales motion.
What You Bring
5+ years of full-cycle sales in a fast-paced, high-growth technology environment.
A proven hunter who's created new business from scratch through outbound prospecting.
Experience in the early and hypergrowth phase of a company, ideally as a founding or early sales hire in a new market.
A high-agency, entrepreneurial executor comfortable in ambiguous, resource-light settings.
Exceptional communication and the ability to articulate novel technology to creative and business leaders.
Nice to Have
Selling creative technology, generative AI, or high-growth product-led SaaS.
A genuine passion for the creative potential of AI.
Experience in a small team scaling rapidly.
Note: this body covers Sales Executive (London, UK) and Sales Executive [KSA] (Riyadh) — the KSA posting targets the Saudi/Gulf market, so localize the region and network language.
About Luma: Luma's mission is to build unified general intelligence that can generate, understand, and operate in the physical world. We believe multimodality is critical for intelligence — the next step beyond language models comes from vision. Luma is an equal opportunity employer.
How we rate this
Sales Executive at Luma AI rates 20 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Also common in sales jobs at this level
Pay
- Typical sales job
- $140k
This posting doesn't list pay. Use the typical sales figure when pay comes up. See sales jobs
Questions you could be asked
- Tell me about a project where outbound sales was part of your work. What did you do?
- Tell me about a project where b2b saas was part of your work. What did you do?
- Tell me about a project where full cycle sales was part of your work. What did you do?
- What's a project where you used Salesforce hands-on?
Adapt your resume
- List these exact terms on your resume: Outbound Sales, B2b Saas, Full Cycle Sales, and Salesforce. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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