Senior Lifecycle Growth Manager
Gorgias is hiring a Senior Lifecycle Growth Manager in Toronto, Canada. It pays CAD 142k-CAD 157k a year and Level rates it ; you can apply on Gorgias.
Level's read on this job
- Level rates this role Uses AI ●●○○: an ordinary role that requires AI tools.
- Tools and skills the posting cites include ChatGPT, Claude and Zapier AI.
- Level classifies it as a senior role.
- Level lists 18 other open roles at Gorgias.
AI in this role
Own end-to-end lifecycle growth and engagement strategies leveraging AI-native execution and data-driven campaigns.
We believe conversations will become the #1 way to shop.
At Gorgias, we’re building the platform that makes this real: a unified AI agent that sells, supports, and re-engages customers across the entire journey. Conversational Commerce is the future of ecommerce, and we’re leading that shift.
Our mission is to turn every interaction between a brand and its customers into a relationship: personal, seamless, and intelligent. By combining deep product expertise with the latest in AI, we’re making shopping feel more natural, human, and connected than ever before.
To win, we focus relentlessly on:
Quality: conversations that feel authentic and on-brand.
Experience: effortless shopping from chat to checkout.
Re-engagement: personal, 1-1 dialogue instead of noisy marketing.
The opportunity is massive. As AI reshapes how people buy, Gorgias is building the foundation for the next decade of ecommerce, where every brand has its own intelligent agent and every customer feels understood.
Join us to make Conversational Commerce real.
About the Role
As a Lifecycle Growth Manager, you will own and optimise end-to-end lifecycle experiences that accelerate onboarding, increase activation and drive revenue expansion. This is a high-impact individual contributor role that blends analytical rigour, growth experimentation and AI-native execution.
What You Will Do
Own the full customer lifecycle strategy across email, in-app, and other engagement channels, from trial through renewal and expansion.
Design and launch signal-based, triggered campaigns
Build and own a dedicated retention and churn-prevention strategy
Partner closely with Product, CS and Education/Enablement teams.
Work hand-in-hand with Marketing Operations to build the technical infrastructure
Bring a strategic, product-marketing mindset to every decision
Who You Are
5+ years in lifecycle marketing, customer marketing, or CRM/email marketing, with direct ownership of retention or expansion outcomes
Experience across both self-serve/product-led and sales-assisted customer motions.
Hands-on experience with a lifecycle/CRM platform (e.g., Customer.io, Braze, Iterable) and comfort working with product usage data to inform campaigns
Strong instincts for making your impact clear and visible to the teams you work with, even when that impact isn't easy to measure
Comfort operating with ambiguity and driving alignment across multiple stakeholders
A bias toward auditing and improving what exists
Our Stack
Outreaches and Initiatives: Candu, Customer.io, Guideflow, PromptLayer
Data Transformation: dbt
Nice to have
Experience supporting both self-serve and sales-assisted lifecycle paths
Background in ecommerce, especially with tools like Shopify, Klaviyo or Recharge
Exposure to monetisation levers such as usage-based pricing, expansion triggers or plan migrations
AI at Gorgias
At Gorgias, AI is a natural extension of how we work and build. Our teams use it every day to research, write, analyze, code, and craft better customer experiences. Everyone has access to premium AI tools (ChatGPT, Claude, Granola & others) and an annual L&D budget to explore new ones.
The real magic happens when we share what we learn. Our #powerup Slack channel is a digital petri dish of new tools and workflows, and each team has AI champions who showcase fresh ideas during weekly company-wide standups, now practically AI demo sessions.
We see AI not as a replacement for creativity or empathy, but as a multiplier, helping us move faster, think deeper, and serve customers better.
AI use in Recruiting at Gorgias
By submitting your application, you agree that Gorgias may collect and process your personal data for recruiting, workforce planning, and related purposes. For more information about how we process your data and your rights, please refer to our Applicant Privacy Policy.
Diversity & Inclusion at Gorgias
We’re committed to creating an inclusive environment where everyone can thrive. We welcome applicants from all backgrounds, experiences, and perspectives because diverse teams drive innovation and better decision-making.
If you need accommodations during the application or interview process, please contact us at accommodation@gorgias.com.
How we rate this
Senior Lifecycle Growth Manager at Gorgias rates 45 out of 100 for how much of the daily work is AI. That makes it Uses AI (AI Level 2 of 4). The level is about AI in the job, not seniority.
Uses AI. An ordinary role that requires AI tools.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- How do you decide when an AI agent can act on its own versus asking for approval first?
- Tell me about a project where lifecycle marketing was part of your work. What did you do?
- Tell me about a project where growth experimentation was part of your work. What did you do?
- Tell me about a project where crm was part of your work. What did you do?
- Tell me about a project where retention was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: AI agents, Lifecycle Marketing, Growth Experimentation, CRM, and Retention. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
- Put the AI tool in a bullet point about what you did, not just in a skills list. This role treats it as a required part of the job.
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