Level

Squarespace

Senior Manager International Strategy

AI in this role

Lead international go-to-market strategy, budgeting, content strategy, and AI-discovery frameworks as a Senior Manager.

go-to-market-strategyinternational-expansionstrategic-planningcontent-strategymedia-planning

We are looking for an experienced International Strategy Sr. Manager to join our INTL GTM team. This is a critical Individual Contributor role owning end-to-end go-to-market strategy across multiple international markets and strategic initiatives - from budgeting and planning through content strategy, media investment, and cross-functional execution. You will build the playbooks and frameworks that shape how Squarespace shows up internationally.

You are an analytically driven, scrappy operator who moves fluidly between long-term strategic planning and hands-on execution. You're comfortable picking up new problem spaces quickly, and you act as a genuine business partner - to your manager, to senior stakeholders, and to teams across Product, Brand, Commercial, Finance, and Analytics.

This role is hybrid, based in the NYC area, with 2-3 days per week in office. You will report to the Associate Director, International & GTM.

You’ll Get To…

  • End-to-End Market Ownership: Own GTM strategy and execution - including multi-year budgeting and resource planning - for a portfolio of international markets, building repeatable frameworks that extend to less mature markets over time.
  • AEO & Content Strategy: Define and drive the content and AI-discovery strategy for owned markets, building the playbook that scales into new markets over time.
  • Media Investment & Planning: Own media investment strategy and planning, partnering with Brand and Analytics to ensure spend is tied to measurable performance outcomes.
  • Cross-Functional Strategic Partnership: Serve as the primary GTM voice into Product, Brand, Commercial, Finance, and Analytics - representing market needs upstream and translating cross-functional roadmaps into GTM action.
  • Analytical Rigor: Bring a data-driven approach to prioritization - using performance data to decide where to invest, what to test, and when to pivot.

Who We’re Looking For

  • 10+ years of experience in International Strategy, GTM Strategy & Operations, Consulting, or a related strategic function at a high-growth company
  • Proven track record owning end-to-end strategy and execution - from planning through measurable outcomes
  • Strong analytical skills, with the ability to turn data into clear operational and strategic decisions
  • Demonstrated ability to operate in ambiguous, fast-changing environments and pivot quickly as priorities shift
  • Strong stakeholder management skills, with the ability to influence senior leaders and cross-functional partners without direct authority
  • Experience partnering cross-functionally with Product, Brand, Commercial, Finance, or Analytics teams
  • AI-first mindset - personally fluent in using AI tools to drive productivity, with a strong instinct for identifying where AI or automation can improve GTM workflows and team-wide processes
  • International or multi-market experience is a plus, but not required

Benefits & Perks

  • A choice between medical plans with an option for 100% covered premiums 
  • Fertility and adoption benefits
  • Access to supplemental insurance plans for additional coverage
  • Headspace mindfulness app subscription
  • Global Employee Assistance Program
  • Retirement benefits with employer match
  • Flexible paid time off
  • 12 weeks paid parental leave and family care leave
  • Pretax commuter benefit
  • Education reimbursement
  • Employee donation match to community organizations
  • 7 Global Employee Resource Groups (ERGs)
  • Dog-friendly workplace
  • Free lunch and snacks
  • Private rooftop
  • Hack week twice per year

Cash Compensation Range: $148,500 - $239,200 USD

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include overtime pay), Squarespace employees are eligible to be granted an option to purchase our common stock. Sales positions generally offer a competitive On Target Earnings (OTE) incentive structure in addition to base salary.

About Squarespace

Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity and creating and managing social media presence with Bio Sites and Unfold. Our team of more than 1,700 is headquartered in New York City, with offices in Dublin, Ireland, and Aveiro, Portugal. For more information about our company, visit https://www.squarespace.com/about/careers.

Our Commitment 

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

#LI-Hybrid

Thank you in advance for providing the following details about your work history from your resume! This helps us ensure that your candidate information is accurate and consistent during the hiring process.

 

Squarespace will never solicit your personal banking information or ask you to transfer money in connection with a job offer or interview. We also will not reach out to you via phone or SMS without your permission or knowledge.

 

If you plan to use AI in any capacity during your candidate journey, please review our Candidate AI Policy.

How we rate this

Senior Manager International Strategy at Squarespace rates 20 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

Prepare for this job

A free preview built only from this posting: what it asks for, what you could be asked in an interview, and how to adjust your resume.

Skills and AI tools this role asks for

Go To Market StrategyInternational ExpansionStrategic PlanningContent StrategyMedia Planning

Questions you could be asked

  1. Tell me about a project where go to market strategy was part of your work. What did you do?
  2. Tell me about a project where international expansion was part of your work. What did you do?
  3. Tell me about a project where strategic planning was part of your work. What did you do?
  4. Tell me about a project where content strategy was part of your work. What did you do?
  5. Tell me about a project where media planning was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Go To Market Strategy, International Expansion, Strategic Planning, Content Strategy, and Media Planning. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them — a tool named with nothing behind it rarely survives a human read.

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