Senior Marketing Manager, Prime Video Japan

Amazon is hiring a Senior Marketing Manager, Prime Video Japan in Tokyo, Japan. Level rates it ; you can apply on Amazon.

Level's read on this job

On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
The posting mentions marketing strategy, campaign management and project management among its tools and skills.
Level classes it as a senior role.
Amazon has 20,000+ other open roles on Level.

AI in this role

Senior Marketing Manager leading strategy and execution for Prime Video Japan content launches.

marketing-strategycampaign-managementproject-managementdata-analysis

As Prime Video JP continues to grow its portfolio, we are currently seeking a Senior Marketing Manager to manage our marketing for properties spanning Scripted (Movies and Series) and Unscripted (Romance Reality and Comedy Shows) contents. You will develop marketing strategies and execute 360 degree marketing plans to expand our audiences, working closely with internal stakeholders including Amazon Studios, Content Acquisition, PR, Marketing Creative, Owned Merchandising, Brand, and Legal, as well as licensors and advertising agencies.

Key job responsibilities
• Lead the marketing strategy and go-to-market plans for Prime Video contents/titles, working in close collaboration with internal teams, advertising and media agencies, and media platforms to achieve business goals and marketing KPIs.
• Analyze consumer insights, understand the competitor landscape, and serve as the subject matter expert for marketing of shows/contents in Prime Video Japan.
• Present marketing strategies and share ongoing performance updates with senior leadership.
• Establish and manage launch timelines, ensuring appropriate processes, procedures, forms, and tracking are in place with internal and external stakeholders to maintain scheduled campaign delivery.

A day in the life
As a Senior Marketing Manager at Prime Video, you'll spearhead marketing strategy for show/title launches from campaign concept to execution and be responsible for achieving viewership and signup goals. You'll orchestrate cross-functional collaboration with internal PR, Creative teams, media and social agencies, and licensors to deliver impactful single-title campaigns. Your day-to-day includes leading marekting campaign strategy, managing campaign timelines across multiple launches, and delivering regular performance reports to management with data-driven approach. This role offers the opportunity to lead marketing campaigns of Prime Video contents in scale in a fast-paced, creative environment.

Basic qualifications

- 8+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Speak, write, and read fluently in English
- Speak, write, and read fluently in Japanese
- Experience managing multiple projects, prioritizing, planning, and managing time
- Experience establishing successful partnerships with internal and external teams to execute tactical initiatives or equivalent

Preferred qualifications

- Experience in the entertainment industry
- Experience driving direction and alignment with large cross-functional teams and agency partners

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

How we rate this

Senior Marketing Manager, Prime Video Japan at Amazon rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Senior Marketing Manager, Prime Video Japan is an open job at Amazon.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in JP, 13, Tokyo.
The job was posted on August 17, 2026.
Seniority: senior.
Applications are handled by Amazon. Apply on Amazon

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Marketing StrategyCampaign ManagementProject ManagementData Analysis

Also common in marketing jobs at this level

SQL AI agents AWS Generative AI Python LLM

Pay

Typical marketing job: $146k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

Tell me about a project where marketing strategy was part of your work. What did you do?
Tell me about a project where campaign management was part of your work. What did you do?
Tell me about a project where project management was part of your work. What did you do?
Tell me about a project where data analysis was part of your work. What did you do?

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List these exact terms on your resume: Marketing Strategy, Campaign Management, Project Management, and Data Analysis. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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