Commonwealth Bank of Australia
Senior Product Manager - Acquisition
AI in this role
Make an impact through acquisition.
Are you passionate about driving customer growth and bringing ambitious acquisition strategies to life?
We're looking for an experienced Senior Product Manager to join our Everyday Banking Acquisition team, where you'll shape and deliver customer propositions, acquisition initiatives and go-to-market campaigns that impact millions of customers.
See yourself in our team
The Everyday Banking Acquisition team is responsible for driving customer growth through transaction accounts, savings products and term deposits. We develop and execute acquisition strategies, customer propositions, strategic partnerships and campaigns that attract new customers and improve engagement across key customer segments.
Operating in a fast-paced environment, we work across a broad network of stakeholders to deliver initiatives that improve acquisition performance, optimise customer journeys and create better customer outcomes.
Do work that matters
- Reporting to the Product Lead, Acquisition, you'll play a key role in supporting both acquisition strategy and execution while coordinating delivery across multiple initiatives and stakeholders. You'll bring leadership through influence, experience, and mentoring, helping uplift product management capability across the team.
- Key responsibilities:
- Develop and execute acquisition strategies that drive customer growth and business performance.
- Lead end-to-end delivery of customer propositions, offers, campaigns and growth initiatives.
- Drive go-to-market planning and execution across multiple channels.
- Partner with stakeholders across Marketing, Digital, Finance, Pricing, Analytics, Customer Experience and other business areas.
- Build compelling business cases and pricing recommendations, supporting governance and approval processes while managing competing priorities and adapt quickly to evolving business needs and emerging opportunities.
- Identify growth opportunities through customer insights, market trends and performance data.
- Optimise acquisition journeys across digital channels, including websites and app experiences.
- Monitor performance, provide insights and drive continuous improvement through data-led decision making.
- Coach and mentor Product Managers, sharing expertise and helping build product management capability across the team.
We're interested in hearing from people who have
- Demonstrated experience in product management, ideally with 5+ years in a product, growth or acquisition-focused role.
- Strong acquisition, customer growth or go-to-market experience.
- Proven ability to lead initiatives from strategy through to execution.
- Strong commercial acumen and experience making data-driven decisions.
- Exceptional stakeholder management and influencing skills.
- Experience navigating complex, cross-functional environments.
- The ability to balance strategic thinking with hands-on delivery.
- Strong organisational skills and experience managing multiple priorities simultaneously.
- A collaborative leadership style with the capability to coach and mentor others.
- Resilience, adaptability and comfort operating in fast-paced environments where priorities can shift quickly.
We're looking for someone who can bring fresh thinking, strong acquisition capability, and the confidence to operate autonomously while delivering outcomes through collaboration and influence. If you're passionate about growth, product management and creating exceptional customer experiences we'd love to hear from you.
If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We’re keen to support you with the next step in your career.
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Advertising End Date: 14/10/2026How we rate this
Senior Product Manager - Acquisition at Commonwealth Bank of Australia rates 34 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.
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