Senior Product Manager - Consumer Lifecycle
AI in this role
Own the consumer onboarding funnel end-to-end as a Senior Product Manager at SumUp in London, driving activation and engagement.
Location: London, United Kingdom
Employment type: Permanent, full-time, Office first
Team description
The Consumer Lifecycle team owns the product experience that turns SumUp app signups into active, transacting customers - from onboarding through to first transaction and ongoing engagement. As the sole Product Manager for consumer activation and engagement, you will own that funnel end to end, improving conversion at every stage.
What you'll do
- Own the consumer onboarding funnel end to end: signup, identity verification (KYC), first funding, first transaction and habitual use
- Identify and ship product improvements at the biggest drop-off points, starting with the gap between KYC completion and first transaction
- Balance fraud and verification controls with a smooth, user-friendly product experience
- Run discovery, experimentation and iteration cycles against activation targets, and report progress to consumer leadership
You'll be great for this role if…
- Experience leading a consumer product area with clear commercial and KPI accountability
- Strong track record of prioritising effectively across competing demands from multiple teams and stakeholders
- Experience driving engagement or retention within a consumer-facing mobile app used at scale
- Comfort balancing risk or compliance requirements against a smooth, user-friendly product experience
- Ability to build strong relationships across engineering, design, data and marketing, and communicate progress clearly to leadership
Why you should join SumUp
- 🌎 Opportunity to work with a truly global, multicultural team from our London Bridge location. This role
- involves an office-first setup
- 🌈 Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced
- 🚀 Enrolment onto our Virtual Stock Option programme: you will own a stake in SumUp's future success
- 🏖 Generous time off: enjoy 28 days of paid leave, plus bank holidays and special leaves
- 📚 A dedicated annual L&D budget for attending conferences and/or advancing your career through further education
- 🏥 Health matters: private health insurance, including optical and dental
- 🚗 Life made easier: salary-sacrifice commuter benefits via Gogeta
- 💼 Financial security: retirement scheme (SumUp matches 7% when you contribute 5%)
- 🛡 Peace of mind: life insurance from MetLife for 2× your salary
- 🌴 Break4me: 1-month sabbatical after 3 years of service
- 🔗 Referral Bonus: earn additional rewards by referring talented individuals to join the SumUp team
About SumUp
Be empowered to do more that matters.
At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 38 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.
Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.
SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.
For more office tour videos and content to add to this job post or your LinkedIn posts, check out the Global Employer Brand video library.
Job Application Tip
We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.
How we score this
Senior Product Manager - Consumer Lifecycle at SumUp scores 0 out of 100 for how much of the daily work is AI. That makes it AI Level 1 of 4 (Little AI). The level is about AI in the job, not seniority.
AI Level 1. The work itself involves no AI, or AI only appears as scenery, such as a company tagline.
- AI Level 480 to 100
- AI Level 360 to 79
- AI Level 240 to 59
- AI Level 10 to 39
Bands come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.
Prepare for this job
A free preview built only from this posting: what it asks for, what you could be asked in an interview, and how to adjust your resume.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where product lifecycle was part of your work. What did you do?
- Tell me about a project where funnel optimization was part of your work. What did you do?
- Tell me about a project where kyc was part of your work. What did you do?
- Tell me about a project where stakeholder management was part of your work. What did you do?
- Tell me about a project where experimentation was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Product Lifecycle, Funnel Optimization, Kyc, Stakeholder Management, and Experimentation. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them — a tool named with nothing behind it rarely survives a human read.
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