Senior Specialist Marketing Services – Advisors & Consulting Services

AI in this role

Lead marketing strategy development and implementation using customer data to optimize campaign performance for global clients.

marketing-strategydata-analysiscampaign-managementconsultingstakeholder-management

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Senior Specialist Marketing Services – Advisors & Consulting Services

Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants.

The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance.

Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard

Roles and Responsibilities

Client Impact

Manage deliverable development and multiple workstreams on projects across a range of industries and problem statements

Contribute to the development of marketing strategies and campaigns for large regional and global clients by working with technology and data

Manage working relationship with client managers, and act as trusted and reliable partner

Team Collaboration & Culture

Develop sound business recommendations and deliver effective client presentations

Plan, organize, and structure own work and that of junior project delivery consultants to generate marketing strategies and insights, and prepare presentations

Lead team and external meetings, and lead or co-lead project management

Collaborate with internal Mastercard stakeholders including Product and Business Development to build the firm's intellectual capital and solution development

Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants

Qualifications

Basic qualifications

Undergraduate degree with work experience in marketing and campaign projects focused on one or more of the following fields: marketing content, digital and social media campaigns, digital customer experience, digital marketing, end-to-end product launch, ad-tech and mar-tech ecosystems, offline marketing activities/campaigns, media management and planning, direct response marketing

Experience managing tasks or workstreams in a collaborative team environment with third parties

Experience managing clients or internal stakeholders, and vendors

Advanced Word, Excel, and PowerPoint skills

Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment

Ability to communicate effectively in English and the local office language (if applicable)

Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs

Ability to travel to client sites on a semi-regular basis

Preferred qualifications

Additional marketing experience in one or more of the following fields: marketing and campaign experience from agency environment, search engine optimization and search engine marketing, video making (e.g., scripting, storyboard, and content), marketing content, usability labs and experience research, print production management

Global supply chain management (GSM), including sourcing new suppliers and assessing third party production vendors

Experience with data visualization tools (e.g., Tableau, Power BI)

Experience developing and implementing solutions and measuring impact on clients' business

Experience managing tasks or workstreams in a collaborative team environment with third parties

Experience coaching junior delivery consultants

Relevant industry expertise and/or experience in product, sales, or marketing technology

MBA or master’s degree with specialization in marketing or digital (not required)

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

How we rate this

Senior Specialist Marketing Services – Advisors & Consulting Services at Mastercard rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

Prepare for this job

A free preview built only from this posting: what it asks for, what you could be asked in an interview, and how to adjust your resume.

Skills and AI tools this role asks for

Marketing StrategyData AnalysisCampaign ManagementConsultingStakeholder Management

Questions you could be asked

Tell me about a project where marketing strategy was part of your work. What did you do?
Tell me about a project where data analysis was part of your work. What did you do?
Tell me about a project where campaign management was part of your work. What did you do?
Tell me about a project where consulting was part of your work. What did you do?
Tell me about a project where stakeholder management was part of your work. What did you do?

Adapt your resume

List these exact terms on your resume: Marketing Strategy, Data Analysis, Campaign Management, Consulting, and Stakeholder Management. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them — a tool named with nothing behind it rarely survives a human read.

Want an expert to read your CV for this job?

Free. Send your CV and the role you want next. We reply by email within 2 to 4 business days.

Get a free CV review