Level

Amazon

Sr. Art Director, Elevated Shopping (éShop)

Amazon is hiring a Sr. Art Director, Elevated Shopping (éShop) in New York, United States. It pays $155k-$210k a year and Level rates it ; you can apply on Level.

AI in this role

Drive creative direction and integrate AI-driven creative workflows and virtual production techniques into e-commerce campaigns.

art-directionbrand-strategycreative-directionvirtual-productionai-workflows
We are looking for a Sr. Art Director to join our Creative Operations team in New York City. This role sits at the intersection of creative leadership, brand strategy, and emerging technology — overseeing brand partnerships content while driving consistency and innovation across our creative output.

You will be a key creative leader within a global studio network spanning New York, London, and Barcelona, partnering closely with producers, technologists, and cross-functional stakeholders to deliver world-class content at scale. This is a hybrid strategic and hands-on role that requires equal comfort setting creative vision and rolling up your sleeves to execute.

Key job responsibilities
1. Brand Partnerships Creative Leadership: Own the art direction for key brand partnerships content, ensuring all deliverables meet the highest standards of quality, brand alignment, and storytelling

2. Content Consistency & Innovation: Act as a creative authority and guardian of visual standards across campaigns and e-commerce — establishing and evolving style guides, templates, and quality benchmarks

3. Virtual Production & AI Workflows: Support the integration of virtual production techniques and AI-driven creative workflows into day-to-day content creation, collaborating with our Technical Director and AI & Hybrid Workflows Designer to push content boundaries

4. Strategic & Tactical Execution: Balance long-term creative strategy (roadmaps, capability development, trend forecasting) with tactical delivery (concepting, art direction, shoot oversight, post-production review)

5. External Stakeholder Management: Build and maintain strong relationships with brand partners, agencies, and external vendors — navigating ambiguity, aligning on creative vision, and managing expectations with professionalism and clarity

6. Cross-Functional Collaboration: Partner with Executive Producers, Studio Managers, and Design Technologists to ensure seamless creative execution across studios and workstreams

A day in the life
Your day moves between creative strategy and hands-on execution. You might start by aligning with brand partners on campaign direction, then head to set to oversee a shoot — checking that every project meets the creative bar. In between, you're evaluating AI and virtual production outputs, refining visual standards, and giving feedback to your team. You're equally comfortable presenting concepts to external stakeholders, navigating ambiguity, and making real-time creative calls. No two days look the same, but the throughline is always craft, innovation, and partnership.

About the team
éShop Creative Operations runs a global network of content studios producing photography, videography, and hybrid content for Amazon's fashion and lifestyle brands. Our studios in New York, London, and Barcelona are at the forefront of integrating AI, virtual production, and traditional craft to redefine how content is created at scale. We are a team of makers, technologists, and creative leaders who believe the future of content is being built right now.

Basic qualifications

- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience
- Bachelor's degree
- Have an available online portfolio
- Experience art directing motion designers, illustrators, writers and content creators

Preferred qualifications

- Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
- Experience managing multiple projects and meeting aggressive deadlines
- Knowledge of scenic assets for virtual production a bonus
- Knowledge of marketing fundamentals and ability to implement them to create dynamic advertising solutions
- Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices.
- Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.



USA, NY, New York - 155,400.00 - 210,300.00 USD annually

How we rate this

Sr. Art Director, Elevated Shopping (éShop) at Amazon rates 60 out of 100 for how much of the daily work is AI. That makes it Works on AI (AI Level 3 of 4). The level is about AI in the job, not seniority.

Classification

Works on AI. The daily work is on AI products, without building the model.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

Prepare for this job

A free preview built only from this posting: what it asks for, what you could be asked in an interview, and how to adjust your resume.

Skills and AI tools this role asks for

Art DirectionBrand StrategyCreative DirectionVirtual ProductionAI Workflows

Questions you could be asked

  1. Tell me about a project where art direction was part of your work. What did you do?
  2. Tell me about a project where brand strategy was part of your work. What did you do?
  3. Tell me about a project where creative direction was part of your work. What did you do?
  4. Tell me about a project where virtual production was part of your work. What did you do?
  5. Tell me about a project where ai workflows was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Art Direction, Brand Strategy, Creative Direction, Virtual Production, and AI Workflows. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them — a tool named with nothing behind it rarely survives a human read.
  • Show where AI is part of your daily process, not a one-off project — this role expects it to be a running habit.

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