Sr. Growth Marketing Mgr, Partnerships, Prime Video Customer Growth

Amazon is hiring a Sr. Growth Marketing Mgr, Partnerships, Prime Video Customer Growth in Tokyo, Japan. Level rates it ; you can apply on Amazon.

Level's read on this job

Level rates this marketing role Little AI ●○○○: aI is not part of the work.
Level classifies it as a senior role.
Level lists 21,000+ other open roles at Amazon.
The role was posted in the last few days.

AI in this role

Shape the Future of Entertainment in Japan! Prime Video Japan is one of the fastest-growing streaming services in the country, and we're looking for a strategic marketing leader to accelerate our growth through partnerships and customer lifecycle innovation. Come join us to help millions of entertainment lovers discover the magic of streaming their favorite shows and movies on demand, at any time, on any device.

The Senior Growth Marketing Manager independently owns Prime Video Japan's partnership marketing strategy — managing and expanding relationships with major distribution partners — building out new, zero-to-one initiatives where no playbook exists, while also leading customer lifecycle research and experimentation that shapes leadership decisions. This is a senior individual contributor role for someone who can navigate ambiguous, structurally complex partner dynamics, resolve challenges with partners and internal stakeholders, and combine deep customer understanding with strategic partnership execution.

Key job responsibilities
• Own end-to-end development and execution of Prime Video Japan's partnership marketing strategy — including partner prioritization, consumer offer differentiation, marketing campaign execution, placement acquisition, and testing/experimentation — supported by a forward-looking initiative calendar
• Develop and champion new partnership offer constructs, driving cross-functional alignment and leading commercial negotiations with strategic partners
• Drive partner growth strategy to expand Prime Video Japan's distribution partnerships across diverse industry verticals, deepening joint marketing and investment opportunities
• Continuously evaluate and evolve Prime Video Japan's partnership marketing operations, standard operating procedures, and approval processes, driving process improvements that increase speed and responsiveness with partners
• Lead day-to-day partner relationship management with telco partners, running recurring partner business reviews, negotiating co-marketing promotions, and escalating/resolving issues with partner leadership
• Own creative and brand asset operations for partnership marketing end to end: title/asset placement decisions, IP and talent clearance approvals, and creative production, prioritizing tent-pole titles and partner-specific campaigns
• Exchange learnings with stakeholders in other markets, bringing proven Go-To-Market playbooks, tooling, and best practices into Japan, while sharing Japan's own partnership marketing insights back out to the broader partnership marketing community
• Drive cross-functional alignment with Finance, Legal, and PR on partnership deal structuring, financial simulations, and resourcing, ensuring partnership marketing initiatives are resourced and executed on plan

About the team
The Prime Video Japan Customer Growth team is a high-impact, cross-functional group dedicated to growing Prime Video's subscriber base and deepening customer engagement across Japan. We operate at the intersection of brand marketing, partnerships, and customer lifecycle strategy — collaborating closely with Content, Consumer Insights, Product, and Finance teams to deliver campaigns and programs that resonate with Japanese audiences. Our team values ownership, creative problem-solving, and a bias for action in a fast-moving entertainment landscape.

Basic qualifications

- Experience using data and metrics to drive improvements
- Speak, write, and read fluently in Japanese at a business level or above (N1+)
- Speak, write, and read fluently in English
- 8+ years of marketing experience

Preferred qualifications

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience in building, executing and scaling cross functional marketing programs
- Experience communicating results to senior leadership
- Experience in a business-to-business (B2B) environment, high-tech products/services
- Experience working with telecommunication partners

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

How we rate this

Sr. Growth Marketing Mgr, Partnerships, Prime Video Customer Growth at Amazon rates 34 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Sr. Growth Marketing Mgr, Partnerships, Prime Video Customer Growth is an open job at Amazon.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in JP, 13, Tokyo.
The job was posted on October 26, 2026.
Seniority: senior.
Applications are handled by Amazon. Apply on Amazon