Level

Apparel Group

Supervisor - Sales

AI in this role

This position is responsible for supervising field sales operations and ensuring efficient distribution of Bisleri’s bottled water products—both 5-gallon and PET packs. The role ensures achievement of sales targets, market coverage, merchandising execution, and team performance in line with brand standards.

Key Responsibility:

  • Supervise and support sales representatives and merchandisers across D2C, B2B, and retail segments.
  • Monitor day-to-day operations, deliveries, and product placement across residential, HORECA, and retail locations.
  • Build and maintain client relationships with households, offices, construction sites, and retail stores.
  • Track sales performance, identify new business opportunities, and share competitor insights with Sales Managers.
  • Ensure on-shelf visibility, planogram compliance, and promotional execution in retail outlets.
  • Train sales staff on product knowledge, customer engagement, and route planning best practices.
  • Coordinate with logistics and distribution partners for stock availability and route efficiency.
  • Ensure all sales activities comply with trade, health, and safety regulations.

Desired Experience:

  • Bachelor’s degree in Business, Sales, or a related field (or equivalent practical experience).
  • Minimum 5 years of experience in bottled water or FMCG sales within the UAE market.
  • Demonstrated ability to lead sales teams and deliver results across multiple locations.
  • In-depth knowledge of consumer and retail landscape, especially in Dubai, Abu Dhabi, and Sharjah.
  • Proficient in English; Arabic and Hindi are a plus.
  • Experience with CRM tools and merchandising software is preferred.

How we rate this

Supervisor - Sales at Apparel Group rates 35 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

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