Level

Factory

Web Designer

AI in this role

About the Role

Factory is looking for a web designer who loves to build. You'll own the design and development of Factory's website, from the first concept to production code and the updates that follow. That includes its visual direction, page layouts, interactions, motion, and animation. You'll shape how people first encounter Factory and help them understand what autonomous software engineering makes possible.

This is a hands-on role for someone who cares how a website feels in the browser. The rhythm of a page. The timing of a transition. An interactive demo that makes a complex idea click. You'll have room to explore those details and the responsibility to ship them.

Working closely with Design, Marketing, and Engineering, you'll keep the site moving as quickly as the product, with frequent launches, experiments, and improvements.

What you will do and achieve

  • Own Factory's website end to end: concept, design, prototyping, frontend development, testing, launch, and ongoing iteration.

  • Design and build product pages, campaign landing pages, launch experiences, and other additions to the site.

  • Create and implement motion, animation, and interactions, including page transitions, scroll-driven storytelling, hover states, and interactive product demonstrations.

  • Evolve the site's visual language and reusable components so new pages ship quickly without losing their character or craft.

  • Partner with Marketing and Product to turn technical capabilities into clear stories that people can explore and understand.

  • Ship frequent content updates and design improvements. Take care of the existing site with the same attention you bring to a new launch.

  • Make every experience responsive, accessible, and fast. Own the details across screen sizes and browsers, including reduced-motion behavior.

  • Use analytics, user feedback, and experimentation to improve navigation, engagement, and conversion.

Qualifications

  • Experience designing and building production websites, with a portfolio of live work that demonstrates strong visual craft and hands-on implementation.

  • Excellent typography, layout, composition, and interaction design skills. You can give a site a distinct identity and carry it through to the smallest details.

  • Proficiency in Figma and a comfortable workflow between design, prototyping, and code.

  • Strong HTML, CSS, and JavaScript skills, with experience shipping in a modern frontend framework such as React or Next.js.

  • Experience implementing web animation and motion. You have a feel for timing and easing, and know when restraint makes an experience better.

  • An understanding of responsive design, accessibility, browser behavior, and web performance.

  • The ability to take an open-ended brief, propose a direction, and carry it through implementation. You're comfortable balancing ambitious work with quick, frequent updates.

  • Experience using AI tools to prototype and build, with the judgment to review and refine what they produce.

  • Bonus: experience with creative coding, WebGL, 3D, or animation tools such as GSAP, Motion, or Rive.

  • Please include links to websites you've shipped and a short note on what you personally designed and built. We'd love to see motion and interaction work in the browser.

This is an in-office position (5 days/week) in San Francisco (walking distance to Caltrain)

How we score this

Web Designer at Factory scores 32 out of 100 on AI centrality, which makes it AI Level 1 of 4 (Little AI) on this board. The level measures how much of the work is AI, not seniority.

Classification

AI Level 1. The work itself involves no AI, or AI only appears as scenery, such as a company tagline.

  1. AI Level 480 to 100
  2. AI Level 360 to 79
  3. AI Level 240 to 59
  4. AI Level 10 to 39

Bands come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

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