Brand Paid Media Manager
Cursor is hiring a Brand Paid Media Manager in San Francisco, United States. Level rates it ; you can apply on Cursor.
Level's read on this job
- Little AI ●○○○ is how Level rates this role: aI is not part of the work.
- The posting mentions Grok, paid media and brand strategy among its tools and skills.
- Level classes it as a mid-level role.
- Cursor has 125 other open roles on Level.
AI in this role
Build brand awareness and manage top-of-funnel paid media campaigns for AI-focused applications and products.
SpaceX was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today, SpaceX is actively developing the technologies to make this possible, with the ultimate goal of making life multiplanetary and expanding consciousness to the stars.
SpaceXSI is building Super Intelligence to help humanity understand the universe. Our teams are building the full Super Intelligence stack: from our Colossus supercomputers, to Grok models, to our suite of applications, including Grok Bot, Grok Build, Grok Imagine, Grok Voice, and X. We're creating a powerful flywheel where more compute trains better models, better models power more useful products, and what we learn from people using those products shapes what we build next.
About the role
We’re looking for a Brand Paid Media Manager to build awareness, shape perception, and introduce our brand to new audiences at scale. You’ll lead top-of-funnel media across channels such as television, podcasts, out-of-home, streaming audio and video, and other high-impact brand placements.
This role blends strategic thinking with hands-on execution. You’ll determine where and how we show up, negotiate and manage media investments, and partner with creative and brand teams to develop campaigns that resonate with technical and business audiences. You’ll also build a rigorous measurement approach that connects brand activity to awareness, consideration, demand, and long-term growth.
The ideal candidate has strong instincts for audience, culture, and creative, paired with the analytical discipline to evaluate performance and make thoughtful investment decisions.
This role is based in our San Francisco office and requires an in-office presence.
What you’ll do
Develop and execute a top-of-funnel paid media strategy across television, podcasts, out-of-home, streaming, audio, video, sponsorships, and emerging channels
Own media planning, budgeting, forecasting, and allocation across brand campaigns
Identify the markets, audiences, programs, creators, and cultural moments where our brand can have the greatest impact
Manage relationships with media agencies, networks, publishers, podcast partners, and other vendors
Lead media buying and negotiations, securing effective placements, pricing, added value, and contract terms
Partner closely with brand, creative, content, communications, and product marketing teams to develop memorable campaign concepts
Translate campaign strategy into clear creative briefs, channel plans, audience recommendations, and production requirements
Ensure creative is tailored to each medium while maintaining a consistent brand narrative
Build testing plans across markets, audiences, messages, formats, frequency, and media mix
Establish measurement frameworks for brand awareness, consideration, reach, frequency, share of voice, branded search, direct traffic, and downstream demand
Use brand-lift studies, geographic testing, incrementality analysis, and other methods to evaluate campaign impact
Monitor campaigns, surface insights, and adjust investment based on performance, audience response, and business priorities
Communicate campaign plans, results, and recommendations clearly to cross-functional partners and company leadership
Stay current on shifts in media consumption, advertising technology, measurement, and emerging brand opportunities
You may be a fit if you have:
Experience planning and buying brand media across channels such as television, podcasts, out-of-home, streaming audio, or connected TV
A track record of managing meaningful media budgets and making disciplined investment decisions
Strong knowledge of media planning fundamentals, including reach, frequency, audience composition, market selection, and media mix
Experience working directly with media partners, publishers, networks, or agencies
Confidence negotiating placements, pricing, contracts, and added-value opportunities
A strong understanding of brand measurement and the challenges of evaluating top-of-funnel marketing
Experience with brand-lift studies, incrementality testing, media mix modeling, geographic experiments, or similar approaches
Excellent creative judgment and the ability to assess whether an idea will translate effectively across different channels
An analytical mindset and comfort working with campaign data, spreadsheets, dashboards, and performance models
The ability to turn complex results into clear insights and recommendations
Strong project-management skills and experience coordinating campaigns with many internal and external stakeholders
Comfort operating with a high degree of ownership in a fast-moving environment
Experience marketing B2B, technology, or developer-focused products is helpful, but not required
Curiosity about how media, culture, and audience behavior are changing—and a willingness to test unconventional opportunities
The ability to work in person from our San Francisco office
How we rate this
Brand Paid Media Manager at Cursor rates 20 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where paid media was part of your work. What did you do?
- Tell me about a project where brand strategy was part of your work. What did you do?
- Tell me about a project where media planning was part of your work. What did you do?
- Tell me about a project where campaign management was part of your work. What did you do?
- Walk me through how you've used Grok in your day-to-day work.
Adapt your resume
- List these exact terms on your resume: Paid Media, Brand Strategy, Media Planning, Campaign Management, and Grok. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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