Collaboration Solutions Alliance Marketing Lead

Description -

This role is responsible for designing and driving complex, integrated solution offerings for major global companies, leading the development of strategic relationships with key partners, and identifying and prioritizing ecosystem partners to align with the organization's product and service offerings. The role also involves strategizing partner network integration into business initiatives, overseeing training and sales support, and overseeing marketing programs with partners. The role manages and optimizes partner market development funds and provides team mentorship while contributing to complex problem-solving and strategy development within the area of expertise.

Responsibilities
• Designs and drives complex, integrated current and future solution offerings based on internal products/services and external partner offerings for major global companies.
• Leads development and nurtures strategic relationships with key partners, including business, technology, and channel partners.
• Leads identification and prioritization of key ecosystem partners to drive technical and business alignment with organization’s product/services offerings.
• Strategizes partner network and integrates partners into strategic business initiative to drive market and platform direction.
• Oversees training and sales support and helps in development and delivery of sales education program for channel and partner sales forces.
• Oversees creation and execution of marketing programs and solutions with partners, driving demand and incremental revenue for organization’s offerings.
• Manages and optimizes partner market development funds (MDF), including tracking availability, utilization and compliance, and proposing new MDF-based initiatives.
• Contributes innovative ideas and leads large cross-functional teams, exercising independent judgment to solve unique and complex problems impacting the business.
• Provides mentorship and guidance to lower-level employees, thus ensuring the realization of operational and strategic plans.


Education & Experience Recommended
• Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Has 10+ years of work experience, preferably in marketing, partner, sales, industry, channel, or a related field.

Preferred Certifications
NA

Knowledge & Skills
• Agile Methodology
• Business Development
• Business Marketing
• Business Strategies
• Business To Business
• Channel Management
• Channel Sales
• Demand Generation
• Digital Marketing
• Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Marketing
• Marketing Communications
• Marketing Management
• Marketing Strategies
• New Product Development
• Product Management
• Product Marketing
• Salesforce
• Social Media

Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity

Impact & Scope
Impacts large functions and leads large, cross-division functional teams or projects.

Complexity
Provides highly innovative solutions to complex problems within established policy.

Salary

The pay range for this role is $130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits:
HP offers a comprehensive benefits package for this position, including:

• Health insurance
• Dental insurance
• Vision insurance
• Long term/short term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including;
• 4-12 weeks fully paid parental leave based on tenure
• 11 paid holidays
• Additional flexible paid vacation and sick leave (US benefits overview)

The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.

Disclaimer

This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

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Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"