Level

Entain

Content Creator - Social Media & Activations - Area NRW

AI in this role

Sports betting, gaming and interactive entertainment is changing, and we're leading that change. By putting people first. By placing exciting, engaging and entertaining experiences at more fingertips than ever before. We're pulling into pole position by pushing boundaries further. With innovation. With technology. But most importantly, with people like you. Because when you join Entain, it's your game. So let's win together. 

As a Content Creator - Social Media & Activations, you will create engaging social content around bwin’s key partnerships, including BVB, the NFL, and other major sports properties. Working at live events, matchdays, and fan activations, you will capture, edit, and publish platform-native content for channels such as Instagram and TikTok. The ideal candidate is a native German speaker with a passion for sports, strong video creation skills, and a talent for turning live moments into authentic, high-performing social content.

  • Native-level German, both written and spoken.
  • Confident and authentic communicator in front of the camera.
  • Strong understanding of Instagram, TikTok, Reels and short-form video storytelling.
  • Passionate about sports, particularly football, with a deep understanding of fan culture and online communities.
  • Strong creative instincts combined with excellent trend awareness and social-first thinking.
  • Proven video editing skills, ideally including experience with fast-turnaround or live-event content.
  • Strong sense of entertainment, storytelling, and audience engagement.
  • Self-starter with a proactive mindset who can work independently in dynamic environments.
  • Basic understanding of social media KPIs and content performance metrics. Plus, willingness to evolve their social media analytics skills.
  • Willingness to travel and work on selected evenings, weekends and matchdays.

We are looking for someone around the area of Nord-Rhein-Westfalen

How we rate this

Content Creator - Social Media & Activations - Area NRW at Entain rates 24 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

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