Level

Roche

Digital Marketing Operations Manager (Diagnostics)

Roche is hiring a Digital Marketing Operations Manager (Diagnostics) in Riga, Latvia. Level rates it ; you can apply on Roche.

Level's read on this job

  • On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
  • The posting allows some remote work.
  • Tools and skills the posting cites include Marketing Automation, digital marketing and campaign management.
  • Level classifies it as a mid-level role.
  • Level lists 1,200+ other open roles at Roche.

AI in this role

Manage digital marketing operations and execute global multi-channel campaigns within a digital hub.

marketing-automation
digital-marketingcampaign-managementoperationsquality-assurance

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections,  where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

The Global Digital Hub has been established within Roche Services & Solutions Center in Budapest. Our main purpose is to strengthen the digital capabilities of Roche globally by supporting central initiatives with Social Media Management, Brand Support, Digital Publishing Services, Marketing Automation, Copywriting and Creative Design.


As a Digital Marketing Operations Manager within our Global Digital Hub, you will drive operational excellence by executing end-to-end digital marketing initiatives across global markets and affiliates. Operating with high independence and accountability, you will collaborate with cross-functional teams to deliver impactful, consistent, and quality-driven digital experiences.


The Opportunity:

  • Execute Global Campaigns: Manage and coordinate global and local digital marketing execution services, including campaign setup, workflows, updates, and delivery across digital channels.
  • Produce & Adapt Assets: Create, format, and maintain visual and written digital assets using global brand templates, guidelines, and quality standards.
  • Manage Multi-Channel Deliverables: Oversee email deployments, marketing automation workflows, website content updates, metadata tagging, and social media execution.
  • Drive Service Excellence: Manage incoming requests through service management tools and direct stakeholder communication, ensuring timely delivery and transparent status tracking.
  • Ensure Quality & Compliance: Perform rigorous quality assurance checks on all assets to guarantee accuracy, brand alignment, and regulatory compliance before release.
  • Optimize Operational Processes: Identify execution bottlenecks, troubleshoot operational issues, root-cause recurring challenges, and contribute to continuous service improvements.
  • Collaborate Globally: Partner with distributed teams, affiliates, and stakeholders worldwide to foster a supportive, collaborative, and high-performing team culture.

Who You Are:

You are an organized, detail-oriented digital marketing professional who thrives in a collaborative, fast-paced hub environment. You take ownership of your deliverables, enjoy solving operational puzzles, and are eager to learn new tools and digital processes.

  • Experience: 5+ years of hands-on experience in digital marketing operations, campaign execution, content production, or a centralized shared services environment.
  • Domain Knowledge: Demonstrable experience in multi-channel execution, including campaign management, email marketing deployment, marketing automation journeys, basic SEO/website maintenance, and reporting.
  • Technical Aptitude: Familiarity with service management/ticketing systems, digital marketing platforms, CRM systems, and collaboration tools, with a passion for learning new platforms.
  • Operational Discipline: Strong attention to detail, excellent organizational skills, and the ability to prioritize and execute multiple requests within structured deadlines.
  • Communication & Education: Bachelor’s degree in Marketing, Communications, Business, Digital Systems, or equivalent practical experience, paired with strong written and verbal communication skills.


In exchange we provide you with

  • Development opportunities: Roche is rich in learning resources. We provide constant development opportunities, free language courses & training, the possibility of international assignments, internal position changes and the chance to shape your own career. 
  • Excellent benefits & flexibility:  Roche Annual Bonus, Monthly transportation allowance, Home Office set - up equipment, Health Insurance, Life/Accident insurance, Full salary when on sick leave for the first 9 days, Eyeglasses settlement, One-time payment options for various events in the life e.g. wedding, childbirth, Service Awards: We value loyalty with additional holidays and bonus payment, Work in a hybrid model (2 days/week from the office)
  • A global diverse community, where we learn from each other. At Roche, we cooperate, debate, make decisions, celebrate successes and have fun as a team. Our leadership is very focused on people, creating a strong, inclusive culture, so you always have the chance to share your opinion.

Salary starts from 2400 EUR gross/monthly. Final salary depends on the successful candidate's level of experience, skills and qualifications.



Explore what the Global Digital Hub is about. 


Discover the Roche Services & Solutions Center and how we work together as a truly global team!

 

 

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.


Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.

How we rate this

Digital Marketing Operations Manager (Diagnostics) at Roche rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Digital MarketingCampaign ManagementOperationsQuality AssuranceMarketing Automation

Also common in marketing jobs at this level

Pay

Typical marketing job
$147k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

  1. Tell me about a project where digital marketing was part of your work. What did you do?
  2. Tell me about a project where campaign management was part of your work. What did you do?
  3. Tell me about a project where operations was part of your work. What did you do?
  4. Tell me about a project where quality assurance was part of your work. What did you do?
  5. Walk me through how you've used Marketing Automation in your day-to-day work.

Adapt your resume

  • List these exact terms on your resume: Digital Marketing, Campaign Management, Operations, Quality Assurance, and Marketing Automation. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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