Field Marketing Director– Infrastructure Events and Launches

Cisco’s Infrastructure business is at the heart of how our customers build, secure, and scale their digital environments. We are seeking a strategic, high-impact Field Marketing Director, Infrastructure, to lead our field marketing strategy, build demand, grow pipeline, and elevate the narrative behind our global launches and events.

As the Field Marketing Director for Infrastructure, you will lead the strategic vision and execution of our field marketing initiatives to build demand, grow the pipeline, and achieve global revenue goals. You will serve as a key partner to Product Marketing, ensuring that all field programs are deeply aligned with our product positioning, major launches, and evolving customer requirements.

• Strategic Leadership: Set the field marketing strategy for the infrastructure portfolio in partnership with Product Marketing, translating complex positioning and market insights into high-impact campaigns, events, and content that support sales objectives.
• Program Execution: Partner extensively with Sales, Channel, and cross-functional teams to plan and execute integrated programs that ensure a cohesive market presence and a superior customer experience.
• Strategic Engagement: Build and maintain relationships with key customers, partners, and industry influencers to advocate for our infrastructure solutions and gain critical market feedback.
• Operational Excellence & Budget Management: Manage marketing budgets with precision, measuring program impact and ROI; leverage data-driven results to optimize performance and refine future strategies.
• Global Alignment: Coordinate with global marketing organizations to ensure local and regional programs remain fully aligned with the broader Infrastructure business strategy.
• Narrative & Content Leadership: Define the overarching content framework for events and launches, ensuring all assets remain consistent, high-quality, and centered on customer value.
• Executive Partnership: Socialize plans, milestones, and results with senior leadership; facilitate executive reviews to support data-driven decision-making and showcase the impact of infrastructure innovations.

• Bachelor’s degree in Marketing, Business, or a related field (or equivalent combination of skills and experience).
• 12+ years of professional experience in B2B technology marketing, specifically within Infrastructure Product Marketing, Product Management, or Field Marketing.
• 7+ years of experience creating high-quality, compelling marketing content that resonates with customers and strengthens brand positioning.
• 7+ years of experience in event marketing, including leadership of event content strategy, development, and execution.
• 5+ years of experience managing operational efficiencies and supporting a high volume of programs simultaneously.
• 5+ years of experience developing and executing Tier One launch strategies, including messaging, logistics, vendor management, and post-event engagement.
• 5+ years of experience crafting executive-level messaging and C-suite presentations.
• Hands-on experience with
• marketing automation and CRM platforms (e.g., Eloqua and Salesforce).
• Exceptional organizational skills, attention to detail, and the ability to influence diverse stakeholders in a fast-paced, matrixed environment.

• Master’s degree or MBA in Marketing, Business, or a related technical field.
• Prior experience within the Networking, Cybersecurity, or Cloud Infrastructure sectors.
• Demonstrated expertise in building, mentoring, and leading high-performing, cross-functional teams in a global organization.
• Experience in designing and executing global launch strategies that span multiple regions and audiences.
• Strong analytical skills with the ability to measure the impact of content and event strategies on pipeline and revenue.

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. 

We are Cisco, and our power starts with you. 

Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks.  Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.

U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies:

• 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees

• 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco

• Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees

• Exempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)

• 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next

• Additional paid time away may be requested to deal with critical or emergency issues for family members

• Optional 10 paid days per full calendar year to volunteer

For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:

• .75% of incentive target for each 1% of revenue attainment up to 50% of quota;

• 1.5% of incentive target for each 1% of attainment between 50% and 75%;

• 1% of incentive target for each 1% of attainment between 75% and 100%; and

• Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

The applicable full salary ranges for this position, by specific state, are listed below:

New York City Metro Area:

Non-Metro New York state & Washington state:

* For quota-based sales roles on Cisco’s sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.

** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.